SAM Coverage
Marketing
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Sunday River’s Rapid Recovery and Other Northeast Storm Updates
SAM Magazine—Bethel, Maine, Dec. 22, 2023—Despite significant damage from a Monday weather event that dropped 5 inches of rain on Sunday River in a…
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Vail Resorts Reports on Continued Pass Sales Growth, New Capital Plan
SAM Magazine—Broomfield, Colo., Dec. 8, 2023—On a Dec. 7 earnings call, Vail Resorts CEO Kirsten Lynch reported continued pass sales growth in both units…
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Indy Pass, Entabeni, Unofficial Networks to Aid Hickory Ski Center
SAM Magazine—Warrensburg, N.Y., Dec. 5, 2023—Hickory Ski Center is getting a lifeline to fund payment for liability insurance that will allow the ski area…
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Vail Resorts to Acquire Crans-Montana in Switzerland
SAM Magazine—Broomfield, Colo., Dec. 1, 2023—Vail Resorts has entered into an agreement to acquire Crans-Montana Mountain Resort in Switzerland from CPI Property Group (CPIPG),…
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Salt Lake Named Preferred Host for 2034 Winter Games
SAM Magazine—Salt Lake City, Nov. 30, 2023—The International Olympic Committee (IOC) yesterday named Salt Lake City as the “preferred city” to host the 2034…
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A Chat with New Hampshire’s Black Mountain Crew, Including New GM Gareth Slattery
SAM Magazine— Jackson, N.H., Nov. 15, 2023—Amidst a variety of news coming out of the ski area recently, ski industry veteran Gareth Slattery has…
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Christine Schultheis Named GM of Kimberley Alpine Resort
SAM Magazine—Kimberley, British Columbia, Nov. 10, 2023—Kimberley Alpine Resort named Christine Schultheis as its new general manager. Schultheis, a charted professional in human resources…
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Indy Pass Adds More Than 50 New Alpine and XC Areas
SAM Magazine—Granby, Colo., Oct. 10, 2023—The Indy Pass has added more than 50 new alpine and Nordic resorts in the U.S., Canada, Europe, and…
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2024 I AM a Snowmaker Contest Nominations Now Open
SAM Magazine—Natick, Mass., Oct. 9, 2023—Ski areas across North America are invited to nominate their snowmaking teams to participate in the ninth annual “I…
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Churich to Lead Vail Resorts West Region
SAM Magazine—Broomfield, Colo., Oct. 5, 2023—Breckenridge Ski Resort (Colo.) vice president and COO Jody Churich has been promoted to the role of senior vice…
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Windham Unveils Rebranding, New Master Plan
SAM Magazine—Windham, N.Y., Oct. 2, 2023—Today, the Windham Mountain Club, formerly known as Windham Mountain, unveiled its rebranding and capital upgrades for the 2023-24…
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Ski NY-SkiPA Expo 2023 Recap
SAM Magazine—Lake Placid, N.Y., Sept. 29, 2023—The Ski Areas of New York and Pennsylvania Ski Areas Association held their annual joint SKI NY-SKIPA Expo…
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Vail Reports Net Income Drop for 2023, Rising Pass Sales for 2024
SAM Magazine—Broomfield, Colo., Sept. 29, 2023—Vail Resorts (VR) reported a drop in full-year net income for fiscal 2023, EBITDA that was essentially flat, and…
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U.S. Ski and Snowboard Hall of Fame Class of 2023
SAM Magazine—Ishpeming, Mich., Sept. 29, 2023—The U.S. National Ski & Snowboard Hall of Fame and Museum has named the eight-member class of 2023, who…
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Doppelmayr Reports Record Revenue
SAM Magazine—Wolfurt, Austria, Sept. 28, 2023—Doppelmayr Holding SE reported a record $1.116 billion (946 million euros) in revenue during its 2022-23 business year, up…
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Summit Series Leaders Announced; Mentee Submissions Due Sept. 29
SAM Magazine—Natick, Mass., Sept. 18, 2023—The SAM Summit Series is set to embark on its sixth year with the theme “Kickstart Your Leadership Skills.” In…
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State, Local Investment to Revitalize Ski Area at Pennsylvania’s Denton State Park
SAM Magazine—Harrisburg, Pa., Sept. 14, 2023—The Pennsylvania Department of Conservation and Natural Resources (DCNR) is committing $10 million in capital improvements and is working…
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Who is the Winner of the 2023 Rise Up Challenge?
SAM Magazine—Natick, Mass., Aug. 28, 2023—The 2023 Rise Up Challenge, sponsored by Leitner-Poma of America, highlighted up-and-coming lift mechanics and their lift maintenance teams…