SAM Coverage
Miscellaneous
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Huge Lodging Gains At Western Mountain Destinations
SAM Magazine—Winter Park, Colo., July 15, 2021—Western mountain destinations will likely set new seasonal records for occupancy, rate, and revenue this summer, according to…
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Average Visitation a Win for New Hampshire Ski Areas
SAM Magazine—Conway, N.H., July 14, 2021—Overall winter visits to Ski NH’s 33 alpine and cross-country member ski areas during the 2020-21 season totaled 2,295,424…
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Snowbird Expands On-Site Power Capabilities
SAM Magazine—Snowbird, Utah, June 29, 2021—Snowbird can now meet up to 100 percent of the resort’s electrical power needs through its new onsite Snowbird…
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Western Mountain Lodging Poised For Summer Records
SAM Magazine—Winter Park, Colo., June 24, 2021—A robust rebound is underway in summer visitation at Western mountain destinations, according to the latest information in the…
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NSP Names New CEO Amid Continued Staff Turnover
SAM Magazine—June 9, 2021, Lakewood, Colo.—National Ski Patrol (NSP) named Chris Castilian as its new chief executive officer. Castilian succeeds former executive director Meegan…
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Vail Resorts Fiscal 2021 Q3, Early Season Pass Sales Show Strength
SAM Magazine—Broomfield, Colo., June 8, 2021—Vail Resorts, Inc. (VR) reported third-quarter gains compared to the prior year’s quarter, with both quarters heavily influenced by…
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Snow People—Spring 2021
RESORTS NICK LAMBERT, BOYNE RESORTS Boyne Resorts, Mich., named Nick Lambert chief marketing officer, effective June 1, 2021. He succeeds Ian Arthur, who is retiring after…
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Indoor Snowsports Resort Coming to Washington, D.C.
SAM Magazine—McLean, Va., May 25, 2021—Virginia-based developer Alpine-X plans to build a new indoor snowsports resort in the Washington, D.C., area. The resort, Fairfax…
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Broadaway Named as New President and COO of Solitude
SAM Magazine—Big Cottonwood Canyon, Utah, May 20, 2021—Amber Broadaway has been selected as the new president and chief operating officer of Solitude Mountain Resort…
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Alterra Forms Community Foundation
SAM Magazine—Denver, May 13, 2021—Alterra Mountain Company has established a new public charity, the Alterra Mountain Company Community Foundation. The Community Foundation will provide…
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KSL Resorts to Manage Blue Mountain (Pa.)
SAM Magazine—Palmerton, Pa., May 12, 2021—KSL Resorts, an affiliate of KSL Capital Partners, will manage Blue Mountain Resort in Pennsylvania. KSL Resorts quietly began…
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Cooper to Succeed McCarthy as White Pass GM
SAM Magazine—White Pass, Wash., May 6, 2021— Kevin McCarthy is stepping down as White Pass GM on July 1 after 36 years at the…
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Resort Summer Opening Plans Heat Up
SAM Magazine—May 6, 2021, Ludlow, Vt.—With Memorial Day on the horizon, resorts are sharing summer start dates and deals. Many East Coast and Midwest…
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CWSAA Virtual Spring Conference a Success
SAM Magazine—Kelowna, B.C., May 3, 2021—Canada West Ski Areas Association (CWSAA) held its annual spring conference virtually, April 26-29. It drew 650 attendees, who…
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2021-22 Indy Pass Now on Sale, Adds Three Resorts
SAM Magazine—Portland, Ore., April 27, 2021—The 2021-22 Indy Pass goes on sale today, and has also added three more partner resorts to its roster:…
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Special Report: The American Rescue Plan of 2021
By Mark E. Battersby The $1.9 trillion American Rescue Plan (ARP) includes lots of potential benefits for winter resorts, especially smaller ones. Here’s a…
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Schweitzer Joins Ikon Pass
SAM Magazine—Sandpoint, Idaho, April 21, 2020—Schweitzer, Idaho, has joined Alterra Mountain Company’s Ikon Pass for winter 2021-22. Schweitzer is the first Idaho resort to…
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Nominate a Rising Star for the 2021 “10 Under 30”
SAM Magazine—Natick, Mass., April 21, 2021—The nomination period is now open for SAM’s annual “10 Under 30.” Members of the mountain resort industry are…