SAM Coverage
Sarah Wojcik
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Vail Resorts Completes Aussie Purchases
SAM Magazine—Broomfield, Colo., April 9, 2019—Vail Resorts, Inc. has closed on its acquisition of the ski field leases and related infrastructure at Falls Creek…
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SAMMY Leadership Awards, Class of 2019
SAM Magazine—Natick, Mass., April 2, 2019—The 2019 SAMMY Leadership Award winners include a sustainability leader, a change leader, a guest experience guru, and an…
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Nominate a Rising Star for SAM 10 Under 30
SAM Magazine—Natick, Mass., March 29, 2019—Is there a 20-something rising star at your ski area who is poised to make an impact and climb…
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Charles Blier Named Mountain Creek VP, General Manager
SAM Magazine—Vernon, N.J., March 29, 2019—Industry veteran Charles Blier is joining the SNOW Operating executive team as vice president and general manager of Mountain…
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Vista Ridge Names Wilson as General Manager
SAM Magazine— Fort McMurray, Alberta, Canada, March 25, 2019—Vista Ridge, an all-seasons park in Alberta, Canada, named Dan Wilson as its new general manager…
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Snow People – March 2019
In SAM’s monthly Snow People, we highlight recent personnel moves that have been made in the mountain resort industry. STEVE BOULANGER, MAINE Sunday River promoted…
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Western Destination Lodging on Pace for Record Levels
SAM Magazine—Denver, March 19, 2019—A winter season that began on a downward trend in the wake of last year’s disappointing snow conditions is now…
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Former Ski Area in South Dakota Up for Sale
SAM Magazine—Lead, S.D., March 19, 2019—A ski resort in the Black Hills of western South Dakota is up for sale. The former Deer Mountain…
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Vail Resorts Resets the Pricing Model
by Evan Reece With a bold announcement last week, Vail gifted the ski industry an opportunity to broadly correct lift ticket pricing problems that…
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Learn to Ski and Snowboard Month Surpasses One Million Lessons
SAM Magazine—Salt Lake City, Utah, March 14, 2019—Learn to Ski and Snowboard Month (LSSM) resort partners provided more than 150,000 beginner lessons in January,…
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SAMMY Award Nomination Deadline is Tomorrow, March 13
SAM Magazine—Natick, Mass., March 12, 2019—The nomination period for the 2019 SAMMY Leadership Awards closes tomorrow, March 13, 2019. SAM encourages members of the winter sports…
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Indy Pass Targets Independent Areas, Casual Skiers
SAM Magazine—Portland, Ore., March 8, 2019—A planned season pass product called the Indy Pass is partnering with a growing roster of small-to-medium sized independent…
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The Angles and Potential Behind Vail’s Epic for Everyone Pivot
Am I safe to call this a pivot? I think so.
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Peak, Boyne Resorts Roll Out Multi Area Pass Options
SAM Magazine—West Dover, Vt., March 7, 2019—’Tis the season for season pass sales for 2019-20, and the offers and deals are piling up. Among…
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Tools of the Trade
A look at clever and useful new gear inroduced at the Outdoor Retailer + Snow Show, for resort employees and guests alike. SAM hit…
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Epic and Ikon Unveil 2019-20 Pricing, New Products and Benefits
SAM Magazine—Denver, March 5, 2019—Alterra Mountain Company’s Ikon Pass and Vail Resorts’ Epic Pass are both offering new products, payment plans, and benefits for…
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Copper Mountain to Add New Lift, Mid-Mountain Lodge
SAM Magazine—Copper Mountain, Colo., March 5, 2019—Copper Mountain is planning more big capital improvements ahead of the 2019-20 and 2020-21 winter seasons as part…
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Alterra Details $181 Million in Upgrades
SAM Magazine—Denver, March 5, 2019—Alterra Mountain Company will invest $181 million in capital across its 14 North American resorts ahead of the 2019-20 season.…