In This Issue
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Publisher’s Memo :: March 2024
Interest in Growing In a recent SAM reader survey (our deep thanks to those of you who participated), an astounding two-thirds of…
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How Does That Make You Feel?
Emotional engagement, a new guest experience research frontier. Emotion is the new frontier in guest experience research and management. Resorts, and businesses…
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Safer Slopes
Bystander intervention skills help staff speak to reckless sliders. I asked a group of staff on a recent trip to their ski…
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Mountain Spy :: March 2024
A topic for our times—”Do you allow backpack speakers?”— from two perspectives: a lover and a hater. There are many polarizing topics…
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On the Road :: March 2024
SAM stops by the NSAA Western and Eastern Confrences. NSAA WESTERN CONFERENCE, Keystone Resort, Colo., Jan. 17-19 The NSAA Western Conference drew…
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News and Views :: March 2024
Union rules, Ski California’s safety guide, a resort/public library partnership, a “Speak-Out” from Steve Wright, and more. A HAPPIER UNION? By Peter…
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Following the Leader
Industry mentors share best practices for building and leading effective teams, including hiring the right people, setting clear priorities, and coaching crews…
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Are Used Lifts Good Value?
Purchasing a used lift requires careful consideration of a variety of factors well beyond the initial cost of acquisition. Used ski…
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Lessons in Growth
PSIA-AASI’s new CEO, Peggy Hiller, talks growing the sport, soft skills, and reimagining the ski and ride school business model. A year…
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Cutters Camp Turns 20
Celebrating 20 years of terrain park community building, collaboration, and knowledge sharing. It started with a conversation with Day Franzen after we…
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Can’t We All Just Get Along?
Despite competition for visits, ski areas large and small still find ways to support one another. From the consumer point of view,…
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2024 Groomer Report
After years of tweaks and changes, both PistenBully and Prinoth have reached greater uniformity across their model lines, aiming to make life…
