The Voice of the Mountain Resort Industry  |  Est. 1962

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SAM Coverage

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  • F&B Adapts to a New Normal

    Economy making your stomach queasy? You’re not alone. With the recession taking a toll on discretionary spending, ski resorts are taking a hard look…

  • Blue Pages :: March 2010

    INTRAWEST SELLS RESORTS, GIRDS FOR DEAL… LAYINT IT ON THICK ON WEEKENDS… OPPOSING VIEWS ON GLOBAL WARMING… OLYMPIANS MAKE SPLASH IN SWIMSUIT ISSUE… MOBILE…

  • Resort Economics 101

    Despite the recession, the 2008/2009 season held up because of decent snowfall. Still, there are areas of concern. The arrival of the 2008/09 Economic…

  • The VFD Retrofit

    Variable frequency drives are beneficial in many ways, including energy savings and improved performance. For many outside of a small circle of professional electrical…

  • Industry Reports :: May 2010

    BRIAN HEAD ON THE MARKET… TAMARACK OFFICIALLY BANKRUPT… COHEE ACQUIRES SIERRA SUMMIT… DEER VALLEY WINS IN COURT AGAINST CHRISTY… BOSTON EXPO GETS NEW HOME……

  • Short But Suhweet

    Good snow offset a short season for most. Late start. Early end. But in between, the 2009-2010 ski season was quite good. The length…

  • Real Estate Gets Real

    The current state of the real estate market is a wake-up call for resorts. Will resort real estate ever recover from The Great Recession?…

  • Lend Me the Money

    With the banking industry in a state of turmoil, how can ski areas find financing? “Good day, Eeyore,” says Pooh. “At least we haven’t…

  • Fighting Fraud

    Scammers have grown more resourceful–so have resorts. They make their own season passes. They white out dates, cut wickets, sell promo tickets for cash.…

  • What Don’t You Rent?

    Clothing rental is a big money maker for small resorts. We’ve all seen him: The first-time skier with his Levis tucked into his boots,…

  • Industry Reports :: July 2010

    MOUNTAIN CREEK SOLD… SECOND BEST SEASON FOR SKI AREAS… NO GO FOR CRESTED BUTTE… OBITUARY… AWARDS… PEOPLE… SUPPLIER NEWS MOUNTAIN CREEK SOLDIntrawest sold Mountain…

  • It’s Showtime!

    Freestyle events both large and small are a great way to attract new customers and keep the ones you have happy. Few would argue…

  • Industry Report :: September 2010

    SKI AREA SALES… OBITUARY… AWARDS… PEOPLE… SUPPLIER NEWS SKI AREA SALESThe Brown family sold Cannonsburg Ski Area, Mich., to James Wynn, an attorney in…

  • Summer Biz Blooms

    New and old attractions alike drew big numbers of summer visitors. In early July, Chris Hale, VP of sales and marketing at Shanty Creek,…

  • A Financial Snapshot of Small Areas

    Small ski areas on the East Coast and in Canada provide a glimpse into operations-driven business.   “Benchmarking is the process of comparing one…

  • Are You Snow White or Faux Green?

    A new system to test your productivity and energy use during snowmaking can lead to big savings.   The snowmaking process has evolved from…

  • Hedging Bets

    Resorts used deals and pass promotions to lock in business for this season. In the East, the Farmer’s Almanac is calling for a colder…

  • The Energy Squeeze

    Areas that seek ways to cut energy costs are finding them almost everywhere they look. When Arapahoe Basin set a goal of shaving its…