SAM Coverage
Ticketing
-
A Million Bucks In The Bank
A look at the financing of an entire season’s operating costs through the preseason sale of season passes. Spirit Mountain, Minn., has used a…
-
Schmitz Brothers to Operate The Rock Snow Park (Wis.)
SAM Magazine—Franklin, Wis., July 19, 2017—Schmitz Brothers LLC, which operates Little Switzerland and Nordic Mountain ski areas in Wisconsin, has reached a purchase agreement…
-
David Perry Leaves SkiCo For Post With New Joint Venture
SAM Magazine—Aspen, Colo., July 19, 2017—Aspen Skiing Company’s chief operating officer, David Perry, left the company Monday to become a full-time consultant in launching…
-
Berry, Fairbank Earn NSAA Lifetime Achievement Awards
SAM Magazine—Scottsdale, Ariz., May 9, 2017—At last weekend’s National Ski Areas Association (NSAA) annual convention in Scottsdale, the organization presented 2017 Lifetime Achievement Awards…
-
Berkshire East, Taos, and Squaw/Alpine Win Golden Eagle Awards
SAM Magazine—Scottsdale, Ariz., May 9, 2017—Berkshire East, Mass., Taos Ski Valley, N.M., and Squaw Valley Alpine Meadows, Calif., won the 2017 Golden Eagle Awards…
-
Analyzing Extreme Seasons
A critical look at the 2014-15 and 2015-16 seasons, through the lens of the NSAA Economic Analysis of United States Ski Areas. The annual…
-
Mountain Spy :: May 2017
THE QUESTION: “I’M INTERESTED IN BUYING A SEASON PASS FOR YOUR MOUNTAIN, BUT I’VE HEARD THERE’S PASSES WITH OTHER MOUNTAINS ON THEM, TOO. WHAT…
-
SAM Summer Ops Camp Heading to Killington
SAM Magazine—Killington, Vt., Feb. 23, 2017—Resort managers and operators from across North America will gather at the 2017 edition of SAM’s Summer Ops Camp,…
-
Dealing with Collegians
To attract the college crowd, the price must be right. Give us a D! Give us an E! Give us an A! Give us…
-
Early Signs Reflect Last Season
Pass sales are up in the West, and middling elsewhere. Halo or hangover? Following a bad season two years ago, Stevens Pass, Wash., could…
-
Focusing on Beginners
Resorts are expanding efforts to attract—and convert—newcomers. The 2016 January Learn to Ski and Snowboard Month (LSSM) lured a record number of never-evers onto…
-
Buy Now and Save
Online ticket sales give customers a means to find bargains and buy in advance. Are resorts reaping any benefits, too? Third party partnerships are…
-
Gateway to Happiness (and Profitability)
RFID access gates are a convenience to guests and a surprisingly cost-effective tool for operators. Almost every guest at a ski area has a…
-
Busted!
When it comes to ticket scams, most resorts have seen it all. Scammers have long taken numerous routes to avoid paying full price—or pay…
-
Passing the Test
As season pass options continue to expand, purchases do, too. The pass wars continue to heat up, with more countries, more alignments, more partnerships…
-
Blue Pages :: September 2015
Epic Number of Season Pass Partnerships… Doubling Down on Uniqueness… When Expenses Trump Exclusivity… Solar in New York… Orange is the New Blue at…
