SAM Coverage
Sarah Wojcik
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Cross Country Ski Area Survey Shows Increased Participation
Cross-country ski areas across Canada and the US were surveyed the second week of January with some promising results reported. Some of the key findings:…
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Sugarbush Installs New Solar Array
SAM Magazine—Warren, Vt., Feb. 5, 2021—Sugarbush Resort, in partnership with Green Lantern Solar, has installed a new solar array at Lincoln Peak. The array…
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Boyne Resorts Moves to Renewable Electric Energy
SAM Magazine—Boyne Falls, Mich., Feb. 5, 2021—Boyne Resorts has made a renewable energy purchase commitment with CMS Enterprises, a CMS Energy subsidiary, that offsets…
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Covid-19 Insurance Coverage and Liability Update
This report is excerpted from a longer report by Gfeller Laurie LLP. We thank Charles Gfeller for sharing it with SAM. SAM Magazine—West Hartford, Conn.,…
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SAM & NPD Name Lucky Winner of Tiki Chainsaw Challenge
Yesterday, viewers were entertained with bad lumberjack jokes and live tiki chainsaw-carving with North Pole Design’s Senan Gorman and SAM publisher Olivia Rowan. The…
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Covid Insights: Taking the Right Steps
As the U.S. and the world seek to escape the shadow of Covid-19, important steps are being taken on many fronts. Some of these…
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Highway West Vacations to Manage King Pine Ski Area
SAM Magazine—East Madison, N.H., Jan. 29, 2021—Highway West Vacations will be providing full property management for New Hampshire’s King Pine Ski Area, Purity Spring…
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Exclusive Wasatch Peaks Ranch Plans to Open for 2021-22
SAM Magazine—Peterson, Utah, Jan. 29, 2021—A new private mountain resort development in Utah aims to open to members for skiing and riding next winter.…
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Bend, Don’t Break: Resilient Leadership Training Reopens
SAM Magazine—Natick, Mass., Jan. 28, 2021—Given the challenges the people in our industry are experiencing right now—and the need for resilience is greater than…
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Covid Insights: Turning a Corner?
Virus cases are dropping. So are positivity rates and hospitalizations. Nearly 20 million Americans have begun receiving vaccines. The week’s Virus Tracker from the…
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I Am a Snowmaker 2021: And the Winner Is…
SAM Magazine—Boischatel, Quebec, Jan. 25, 2021—More than 4,000 total votes were cast during the seven-day voting period in the 2021 HKD I AM a…
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Shutdown of French Resorts May Extend Through Entire Season
SAM Magazine—Paris, France, Jan. 20, 2021—Ski resorts in France had hoped they could start up their lifts and welcome skiers and riders on Feb.…
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Virtual Conferences Continue in 2021
With the continuation of the COVID-19 pandemic, many of the traditional education opportunities have moved online. We know it’s a busy time, so SAM…
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Vail Resorts Visits Declined 16.6 Percent Through the Holidays
SAM Magazine—Broomfield, Colo., Jan. 18, 2021—Vail Resorts (VR) reported that season-to-date visits at its North American resorts are down 16.6 percent for the season…
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Covid Insights: Just When You Thought We’d Turned a Corner …
Despite the growing availability of vaccines, the pandemic continues to demand attention. A new strain is putting more people, including kids, at risk of…
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CCSAA Consumer and Retailer Survey Results
SAM Magazine—Woodstock, Vt., Jan. 13, 2021—As part of a research initiative and in partnership with Snow Sports Insights, the Cross Country Ski Areas Association (CCSAA)…
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2021 “I AM a Snowmaker” Voting is Now Open
SAM Magazine—Natick, Mass., Jan. 11, 2021—Online voting for the 2021 HKD and SAM “I AM a Snowmaker” contest is now open, and continues through midnight (EST)…
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Cal Conniff, former NSAA Head, Dies
SAM Magazine—Kennebunk, Maine, Jan. 11, 2021—Cal Conniff, president/executive director of the National Ski Areas Association (NSAA) from 1973 to 1990 and a 1990 U.S.…

