SAM Coverage
Sarah Wojcik
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New Mexico Shutters Ski Areas as States Tighten COVID Restrictions
SAM Magazine—Santa Fe, N.M., Nov. 14, 2020—New Mexico Gov. Michelle Lujan Grisham and state health officials temporarily re-imposed a statewide order Friday that closes…
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Varied Conditions and Operating Plans as More Resorts Open
SAM Magazine—Ludlow, Vt., Nov. 12, 2020—The 2020-21 ski season has begun, with more resorts confirming opening dates even as COVID-19 cases surge across the…
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Cutter’s Camp Virtual Fall Fresher Opens Today
SAM Magazine—Natick, Mass., Nov. 11, 2020—To help terrain park professionals prepare for the challenges of the upcoming season, SAM partnered with Effective Edge to create a condensed virtual…
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COVID Insights: Tracking the Virus, and Combatting It
The pandemic is on the march in many local resort communities and in the larger market areas from which they draw their customers. State…
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Important Considerations When Choosing an E-Commerce Platform
An informative Q & A with Aspenware’s VP of Service, Jenni Buonanni. Snow is falling, and some North American resorts have already opened, with…
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Open Resorts Report Strong Visitation, Minor Guest Compliance Issues
SAM Magazine—Nov. 5, 2020—While many resorts projected conservative opening days (think late November to mid-December) to allow for time to implement new COVID protocols,…
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Brundage Mountain Acquired by Local Group
SAM Magazine—McCall, Idaho, Nov. 5, 2020—Brundage Mountain Holdings LLC has acquired the majority interest in Brundage Mountain Resort from the DeBoer family, which has…
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Pandemic Insights: Software that Spots COVID, and More
As COVID-19 injections spike again, a couple of developments are worthy of note, according to the latest Weekly Briefing from the Insights Collective. Among…
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New Products :: November 2020
A collection of products aimed at enhancing safety, comfort, convenience, and training. SUNKID “SAFE THROUGH THE COVID WINTER” SIGNAGE AND PRODUCTS SunKid has developed a…
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Vermont Unveils Stringent Winter Operating Guidance
SAM Magazine—Montpelier, Vt., Nov. 3, 2020—The Vermont Agency of Commerce and Community Development in cooperation with the Vermont Department of Health, Vermont Department of…
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Skiers, Riders Plan for Active, Unusual Winter
SAM Magazine—Boulder, Colo., Nov. 3, 2020—American skiers and riders are willing to make several accommodations to the novel coronavirus when they hit the slopes…
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Resilient Leadership Course Opens Again
SAM Magazine—Natick, Mass., Nov. 2, 2020—Last month, 180 current and up-and-coming ski area leaders participated in the Summit Series Bootcamp: Resilient Leadership Training. Due…
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Sun Valley, Smugglers’ Notch Top SKI’s Annual Resort Rankings
SAM Magazine—November 2, 2020, Boulder, Colo.—SKI released its annual resort guide, which ranks the best 50 resorts across North America based on its 2020 reader…
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Partial Lockdown to Close Austrian Resorts
SAM Magazine—Vienna, Austria, Nov. 2, 2020—In an effort to slow rapidly-spreading novel coronavirus cases in Austria, the government there announced on Oct. 31 a…
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Freedom Pass Adapts to Changing Marketplace
SAM Magazine—Glenwood Springs, Colo., Oct. 30, 2020—The Freedom Pass, a reciprocal lift ticket partnership that grants passholders three free days at member resorts, has…
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Good News/Bad News for Air Travel, Business, and Conventions
As the elections approach, there’s a bit of COVID-related news to relate. A Harvard study shows that air travel has a low COVID transmission…
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Poll: Americans Turning to the Outdoors for COVID Relief
SAM Magazine—Oct. 30, 2020—Even with winter approaching, Americans are turning to the outdoors for safety, sanity, and entertainment, according to a Harris Poll conducted…
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Greg Gavrilets Named Attitash GM
SAM Magazine—Bartlett, N.H., Oct. 29, 2020—Tennessee native Greg Gavrilets is the new general manager of Attitash in New Hampshire. He succeeds longtime Attitash leader…