The Voice of the Mountain Resort Industry  |  Est. 1962

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Outside Is Where We Thrive – Summer

SAM Coverage

Summer Operations

  • Summertime is not Slumbertime

    Summertime is not Slumbertime

    Resorts look to weddings, mountain biking, and more to bolster summer operations, a small but growing piece of the revenue pie. In early June,…

  • Coasting Along

    Coasting Along

    The mountain coaster market is expanding and new tech is improving safety and throughput.   This story is from the SAM print archive Subscribers…

  • From Tee to Green

    From Tee to Green

    How to improve your golf course—and maybe its ranking—without breaking the bank.   This story is from the SAM print archive Subscribers can read…

  • Sugarloaf Opens West Mountain Terrain Expansion

    Sugarloaf Opens West Mountain Terrain Expansion

    SAM Magazine—Carrabassett Valley, Maine, Feb. 16, 2024—Today, Sugarloaf is opening West Mountain, a new 120-acre terrain expansion served by a high-speed detachable quad with…

  • Capital Ideas for Summer

    Capital Ideas for Summer

    Experts dish on how to survive (and thrive during) summer construction projects. During summer, the challenge of balancing capital improvement construction zones, staff schedules…

  • Defining Summer Success

    Defining Summer Success

    When it comes to a successful operation, profit is only a piece of the puzzle.  What defines success for a resort’s summer operations? Claire…

  • Cockaigne for Sale, Will Not Open This Season

    Cockaigne for Sale, Will Not Open This Season

    SAM Magazine—Cherry Creek, N.Y., Oct. 26, 2023—Officials at Cockaigne Resort announced on Monday that the ski area, including food and beverage operations, will not…

  • Ski Utah Hosts NYC Media

    Ski Utah Hosts NYC Media

    SAM Magazine—New York City, Oct. 11, 2023—Ski Utah held its annual media event in Soho on Oct. 5, taking the opportunity to share in-person…

  • Mountain Spy :: September 2023

    Mountain Spy :: September 2023

    Hiking at a resort. Hiking is a great, free activity to offer your guests that leverages your beautiful natural environment. So, you can imagine…

  • Adventure Playgrounds

    Adventure Playgrounds

    Playgrounds can expand a ski area’s appeal and help accommodate everyone in the family without straining staff or the checkbook. One of the first rules…