Steve Knowlton: 1922–1998

If it can be said of anyone that he’s the “right man for the job,” then Steve Knowlton was right for the job of first director of Colorado, Ski Country, USA (CSCUSA). [See obituary, page 16.] In the spring of 1963, when “Ski Country” was created by the Rocky Mountain Ski Area Operators Association, Knowlton’s credentials made him the first and obvious choice to head the new publicity and marketing group. The Colorado ski area operators thought they had the perfect candidate. And he would not disappoint them.