SAM Coverage
Area Management
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The Digital Mountain
With the marvels of modern technology, area operators can bring the mountain to the home, the office and the courtroom with digital imagery. On…
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The Happy Factor
As many major companies know, happy employees create happy guests… all of which is good for the bottom line. Trader Joe’s, a quirky specialty…
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Blue Pages :: January 2006
Reviewing the Environmental Scorecard… $1 Millon for a Week in Aspen?… Evolution in the Park… Beer Money… Advertising on Forest Service Land… A Might…
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Olympic Moments In Ski Area Operations
Staging the ultimate events in skiing and riding for the 2002 Winter Olympics is daunting enough. Throw in post- 9/11 security and it’s a…
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How to Make Write-Offs Add Up
With component depreciation, the sum of the parts can be greater than the whole.
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Diamond’s Sparkling Personality
Here’s how one employee’s passion for the sport and for his job motivates everyone around him. Diamond Peak Ski Resort’s, Mountain Ops Manager: Mike…
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SAM Idea Files
A light guard, a remote control and stopping distance measurers are some great ideas from creative ski resorts.
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Total Integration
The Resorts of the Canadian Rockies went to one supplier and an integrated software system for their rental operations. They have never looked back.
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Not to Me!
With fatal industrial accidents increasing in recent years, it’s time to realize that bad things can, in fact, happen to anyone.
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Where Freedom and Responsibility Collide
With more and more skiers heading out of bounds, rescue demands on areas are rising.
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Massanutten Demystified
As part of our summer profit series, we take a look at a resort that truly is a four-season desination because there is something…
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Playing With the Big Boys
Cypress, a Vancouver day area, will receive worldwide publicity as a key site for the 2010 Games-which will also help underwrite a much needed…
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Looking to Summer
Coming off a soggy season for many, mountain resorts are looking to improve summer business in 2004.
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Stop. Pause. Renew…Then Go Do Your Best!
Hector has good advice for managers and workers as they prepare for a new season. Passion for the work translates well to guests. Get…
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Seth Says: The Marketing Wisdom of Marshall Tito
Seth takes a look at how the disconnect between ski school, rentals and ticketing works to frustrate visitors and lead to losses of regular…
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Rental Equipment in the Spotlight/SAMMY Time
The memo highlights the “Rental Equipment Handbook 2002” supplement in the issue and tells readers about the Renmtal Alley showcase scheduled for Las Vegas;…
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Where No (Wo)man Has Gone Before
A look at how women are making inroads in what was once a male-domunated industry, especially in marketing departments. The examples are all from…
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Half Empty or Half Full
Measuring capacity is something every mountain resort faces. With a firm understanding of the process area managers can better prepare for the future. Includes…