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July 1982

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Featured Story

Nurseries Without Tears

Linda Goodspeed takes a fascinating look at how some forward-looking resorts are catering to the needs of the baby boomlet parents.

Zero Base

Written by O'Connor,Daniel
Marketing expert Daniel O'Connor tells how the principles of zero base budgeting can save both marketing dollars and programs if properly applied. 

Gauge Alignment

Written by Anderson,Howard
Engineering and insurance expert Howard Anderson sheds some important new light on alignment in lifts. 


Written by Nelson,Janet
Janet Nelson does an industry profile on this interesting Colorado-base firm. 

Snow Trails

Written by Freskos,Rosemary
Another in our series of profiles in profits- a fascinating success story from the Ohio flatlands by Rosemary Freskos. 


Written by Christensen,Larry
Ski Area consultant Larry Christensen gives some meaty ideas on making skiers feel good through circulation and dispersal techniques. 

Recent Legislation

Written by Chalat,James
Part 2 of the thorough review of law and legislation by attorney James H. Chalat.

New Look For B77

Written by Bonasso,Sam
Sam Bonasso reports on the results of the massive amounts of work that he and many others have devoted to the revised lift standard. 

Man From Montserrat

Written by Nelson,Janet
Janet Nelson interviews David Price, who brings his Caribbean experience to his new job as Marketing Director of Beaver Creek. 

Saga Of Roundtop

Written by Robbins,Paul
An hilarious tale of Texas-style subterfuge by Paul Robbins. 

Audio/Visual At Aspen

Written by Cuyler,Lewis
Ski writer and A/V expert Lewis Cuyler interviews John Cadmus on his creative training programs at Aspen.