SAM Coverage
Linda Goodspeed
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Last Year’s “Ethics Problem” Has Become “What Ethics Problem?”
Area flyovers, trail counts increasing overnight, exaggerated ski report conditions, stuffed ballot boxes … Does the U.S. ski industry have an ethics problem? Problem?…
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Priorities For NSAA
From Maine to California, from Washington to New Hampshire, ski area operators are saying the “environment” is the issue they want their national organization…
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What A Season!
Of all years for Marvin Kottke to send out his annual end-of-the-season survey to ski areas early. “Normally, it wouldn’t be a problem to…
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The Ski Sizzle Of Martin Luther King Day
The talk of the NSAA trade show at Mt. Snow was, “How do you get on the Wachusett Mountain map?” The Wachusett “map” was…
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Impacts Of Recession? It Depends!
Figure this one out: The worse the economy, the better the ski business. Don’t believe it? Just ask John McGregor, general manager of Boyne…
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Views On The Demerger
Go fast. Go slow. Do away with the national convention. A national convention is an absolute must. Make marketing the top priority. Forget marketing…
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Highlights Of A Skimpy Expansion Year
The construction index for North American ski areas has not exactly been at a fever pitch this offseason. Lift construction did receive a slight…
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Music’s Coming To The Mountains
Music and the mountains. It seems like such a natural combination — and it is. Ski resorts have the facilities, the parking, the staff…
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Environmental Citizenship
“It’s getting to the point where you can’t even throw away a can of soda without looking around for a container to throw it…
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January Promos: Unusual Approaches Boost Business
Ted Motschman, president and general manager of Mt. LaCrosse, Wisc., is a pro football fan, so he takes personal satisfaction in his area’s Super…