SAM Coverage
Racing
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Quebec 2020-21 Skier Visits Up
SAM Magazine—June 7, 2021—Despite significant pandemic-related operating constraints, Quebec resorts recorded 6.1 million skier visits in 2020-21, exceeding the province’s 10-year average of 5.9…
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Rob Rohn to Lead CMH Heli-Skiing & Summer Adventures
SAM Magazine—Denver, Colo., June 3, 2021—Alterra Mountain Company named Rob Rohn president and COO of CMH Heli-Skiing & Summer Adventures, effective immediately. Rohn will…
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Jared Smith Named Alterra President
SAM Magazine—Denver, June 1, 2021—Jared Smith will serve as president of Alterra Mountain Company, effective June 7, 2021. Smith, who will report to CEO…
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Soldier Mountain Bike Park Rises from the Ashes
SAM Magazine—Fairfield, Idaho, May 19, 2021—Soldier Mountain opens its new mountain bike park May 21, after a raging wildfire last summer prevented the park’s…
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Showdown Montana Gets Next-Gen Owner
SAM Magazine—Neihart, Mont., Feb. 10, 2021—George Willett has sold Showdown Montana to his daughter, Katie Boedecker, after nearly 48 years of running the resort.Katie…
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COVID Insights: Declining Cases
The latest virus tracking reports from Insights Collective are showing light at the end of the tunnel, with new cases and hospitalizations declining. Only Oregon,…
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Insights on COVID-19 for the Coming Winter
Will worldwide COVID-19 cases double by the end of the year? They could, and there’s no guarantee a vaccine will be available in time…
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Mt. Buller, Mt. Stirling Close, Ending Ski Season in Victoria, Australia
SAM Magazine—Victoria, Australia, Aug. 10, 2020—The Victorian government last week ordered Mt. Buller and Mt. Stirling—the last two operating alpine ski areas in the…
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Snow People August 2020
In SAM’s monthly Snow People, we highlight recent personnel moves that have been made in the mountain resort industry. STEVE KRUSE, TIMBERLINE LODGE After 31 years…
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Season Pass Concessions in Response to Shortened Season
SAM is providing frequent updates, guidance, and ways to connect about the effects of the coronavirus pandemic. Visit our Coronavirus Update page for more resources and special…
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NSAA 2020 National Convention and Tradeshow Canceled
SAM is providing frequent updates, guidance, and ways to connect about the effects of the coronavirus pandemic. Visit our Coronavirus Update page for more resources and special…
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NSAA Eastern Conference Draws Big Crowd
SAM Magazine—Killington, Vt., Feb. 7, 2020—Following a strong western meeting in Squaw Valley, the 2020 National Ski Areas Association (NSAA) Eastern Winter Conference and…
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Squaw/Alpine Gondola Lawsuit Dropped, Project Moving Forward
SAM Magazine – Olympic Valley, Calif., Feb. 6, 2020 – The Granite Chief Wilderness Protection League reached an agreement with Squaw Valley Alpine Meadows to dismiss…
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POWDR Purchases SilverStar
SAM Magazine—Park City, Utah, Dec. 3, 2019—POWDR has acquired SilverStar Mountain Resort in British Columbia. SilverStar is the first Canadian property in POWDR’s portfolio,…
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Mountain Capital Partners To Acquire Brian Head Resort
SAM Magazine—Durango, Colo., Nov. 5, 2019—Mountain Capital Partners (MCP) has entered into an agreement to acquire Brian Head Resort in southern Utah. The resort…
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Snow People – October 2019
CRANMORE, N.H.Cranmore Mountain Resort, N.H., announced several staffing updates. In resort operations, Tricia Garcia has been promoted to director of base area operations. She brought on Gregg Ludvigson as…
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NASJA Names 2019 Award Winners
SAM Magazine—Ludlow, Vt., April 19, 2019—The North American Snowsports Journalists Association (NASJA) has named the winners of four of its annual awards. Rick Kahl:…
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Western Mountain Lodging Nears Record Levels
SAM Magazine—Denver, April 17, 2019—The only question left about western mountain lodging for the 2018-19 season is how big the record numbers will be—and…