In This Issue
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The Great Stock Raid
Charlie Meyers tells how “The good good guys from vail beat the bad guys from Texas.”
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Educating The Bosses
Can you learn to operate a ski area by reading a textbook? Well, certainly not — no more than you can learn…
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NSAA Newsletter
President’s Message As you read this — please keep in mind it was written at least six weeks prior to publication. Much…
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Sherman Adams
After a decade in the ski business Sherman Adams has seen some good years and few of the other kind. But since…
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Preventative Maintenance
Management Consultant, Industrial Maintenance Denver, Colorado Every skier has probably imagined what would happen if a chair lift stopped in a minus…
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Teaching Kids
My experience has been that many ski areas are doing a fine job in promoting and getting new skiers interested enough to…
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Area Communications
Communication means talk, but talking over a vast area that is typical of a ski resort precludes all but the most intimate…
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Radio Advertising
Radios may be the most ubiquitious artifact on the American scene. Consider these facts: 98.6% of all homes have at least one…
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Letters
Sir:
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Idea File
Editor’s note: this is another edition of Nils Ericksen’s Idea File. Its success depends on you, our readers, sharing your ideas with…
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Speak Out
By now, everyone in the ski area industry knows about the hearings that Colorado Senator Floyd Haskell is holding. And everyone is…
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Report
The final figures are not in, but there is no denying that 1975 will represent some sort of record for standing still…
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New Products
Cones For Snowmaking A new protective shield for snowmaking air and water hydrants has been announced by Thomas L. Thompson, president of…
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Two Years of Job Skills
The skills that a new employee provides a ski area from the first day are probably more important in the present far-from-rosy…
