SAM Coverage
Janet Nelson
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PNSAA And Cwsaa Share Variety
Pacific Northwest Ski Areas Association and Canada West Ski Areas Association held a three-in-one meeting at the Coeur d’Alene Resort, Id., in May. The…
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Ski Historians Meet At Sun Valley
They came from as far as Norway and Australia, they ranged in age from mid-thirties to mid-eighties and they skied like demons. The occasion…
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Madison Avenue Invades Hunter
Hunter Mountain, N.Y., has long played host to special groups of skiers — chefs, nurses, firemen, to name a few — so it was…
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Gets an “A” for Effort
“I went to Poma cold,” said Larry Beidleman, vice president for planning with the Aspen Skiing Corp. “I had never even seen a Poma…
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Poma With A Capital P
The Poma lift company is coming to the U.S. with a sales force, engineers and production capacity to manufacture lifts. Prior to its re-entry…
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Schools For Ski Workers
The lecturer was positive and reassuring about the value of figuring ROI, which he diagrammed on the chalk board in front of the class.…
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Night Into Day
In the Midwest, skiers think nothing of a two-hour drive to the ski slopes for three or four hours of skiing at night. In…
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Sam At College
Not only is the Ma and Pa ski area extinct, the seat-of-the-pants kind of manager is fast disappearing in favor of a breed that…
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Whither Whiteface
“This is one hell of a cold part of the world,” said New York State Environmental Conservation Commissioner Peter A.A. Berle in explaining why…
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Summer
Why should anyone go to a ski area in the summer? After all, the countryside abounds in attractions, and cities are packed with activities.…
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What Produces Profits
Last year a Wall Street type was overheard saying, “So what’s to running a ski area? One business is like any other.” Fortunately (for…
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Educating The Bosses
Can you learn to operate a ski area by reading a textbook? Well, certainly not — no more than you can learn to run…
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The Rental Boom Is On
The ski rental business is up. In fact, at one area, Mt. Tom, Mass., it jumped 40 per cent from last year, which was…
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Managing The Snowflake
“I wanted to congratulate you and your staff on the fine job that has been done recently. It was a real pleasure to ski…
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Media– Press Passes
He introduced himself as a sports writer from a newspaper in a distant town. The area owner’s wife talked with him briefly before she…
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Ms To The Management
You won’t see any chintz curtains in the base lodges or doilies at the ski school desk, but if you’ve been following the personnel…
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Media– Radio
It’s 4:30 a.m. No matter, Harry Baxter is at his station, telephone in hand. Harry is calling me to tell me that it’s been…
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Tooling Up Your Grooming
Unquestionably, grooming helped make the ski season possible last year. The East and the Midwest had sparse snowfalls mixed with rain and the Rockies…