SAM Coverage
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Ski Reports
Town-to-summit gondola sought at Heavenly Valley Heavenly Valley, the giant South Lake Tahoe resort astride the California/Nevada border, is updating its old (1966) master…
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Ski Industry Focus
Do Statistics Tell the Story? Not snowfall but a falling stock market, S&L fallout, a fall in consumer confidence and rising gasoline and energy…
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Ski Reports
USIA staffs up with seven appointments Heading the list of important new staff appointments at USIA is Sid Roslund, who has been appointed director…
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Focus On The New Skier
The new skier: Who is she? Who is he? This year, our coverage of the annual National Ski Opinion Survey (NSOS) will focus on…
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Environmental Affairs — An Announcement
This magazine has long been urging our industry to play a more mature and effective role in managing its environmental affairs. What does that…
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Ski Industry Focus
County Votes Against New Ski Area Will the decision to permit a new ski area on federal land now be based on a poll…
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Speak Out
Whether it was USIA’s first (which it was, technically) or NSAA’s last (which it was in spirit,), the Boston Convention and Trade Show was…
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Hazards Underfoot
If there is a ski resort that has not had a slip-and-fall lawsuit, it must have just opened. While it is legitimate to say…
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Getting Ready for the “Golden Hour”
During the Vietnam War, medical personnel learned the importance of the “golden hour” in which victims of traumatic injury had the highest chance of…
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On Hiring an Advertising Agency: 10 Suggestions and 25 Tips
You need to appoint an advertising agency. On the surface this does not seem daunting. Indeed, it may evoke excitement. But — hold on.…
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Space-age Avalanche Control
I stood transfixed by the liquid crystal readout and the array of buttons, knobs and switches displayed on the generous surface of the spotless,…
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Ski Reports
A legendary figure in ski history, Sepp Ruschp, 81, died June 8 at his home in Stowe, Vt., of self-inflicted gunshot wounds. He had…
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Memo from the Publisher
From the cover right on through this January issue, the theme is the decade of the 1990s. Not a very original thing to do,…
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Speak Out
Craig Badami, killed in a helicopter crash at age 37, was, above all, a showman, a promoter extraordinaire. And it was our sport’s good…
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Ski Industry Focus
Stowe’s Mt. Mansfield Company has been 91% owned by giant AIG the company behind NSAA’s insurance plan. To consolidate all Mt. Mansfield stock under…
