In This Issue
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Restaurants
Columnist Richard D. McHugh is president of Skier Feeding Inc., a food-service consulting firm specializing in ski area feeding. He is the…
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There’s Gold In Them Brownbags
If more than 20 per cent of your regular customers arrived at your ski area in a spaceship, would you provide spaceship…
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NSAA Annual Meeting
For the first time in its nine-year history, the National Ski Areas Assn. held a general meeting away from a ski area.…
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Planning For Weather Factors
Today the man who signs contracts for construction of million-dollar facilities in the mountains is not as rare a critter as he…
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Glm– A Short Cut To Profit
This last season, Head Ski Co. made an historic first attempt (by a manufacturer) to actively promote a specific teaching method, using…
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In Court
James was an intermediate beginner taking ski instruction at the defendant’s ski school. The class was held on a relatively crowded lower…
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Marketing
Ski areas today are cranking out thousands of publicity releases, but a major portion never see print. Understanding why and knowing how…
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NSAA Newsletter
NSAA’s 9th annual convention was far and away the biggest and best ever, with over 650 members and 73 exhibitions in attendance.…
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Speak Out
They try harder Only the very rich and the very young can afford to attend a convention for “fun.” The majority must…
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Letters
There are two typographical errors in “How to Analyze Your Snowmaking Dollar” (April, 1971) that I would like to bring to your…
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Report
Vermont’s Stratton Mt. has developed a novel method of fertilizing its slopes. Fertilizer and lime are applied before the snow completely leaves…
