The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

SAM Coverage

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  • A Better Way of Doing Business

    LLCs are becoming a popular way of doing business in today’s increasingly complex business world. With limited exposure and fewer taxes, it’s no wonder…

  • Breaking the Chain

    Every incident, every near miss and every minor accident at a ski area could portend more serious things to come. Here’s a look at…

  • Value Deals On Snow

    A new, simplified pricing program at Cranmore Mountain has meant shorter lines, happier customers and more skier visits.

  • It Really Does Take A Village

    Community pride in high school ski champions helped inspire a town to donate cash and labor to bring a new lift and new life…

  • Hunting For Treasure

    With compasses and clues, people all over the world are participating in hunting games in increasing numbers. Here’s a look at how a ski…

  • The Fan Club

    In the never-ending quest for making good-quality snow, here’s what ski resorts can look forward to in the evolving fan gun market.

  • Mixing Art with Skis

    Using nature as a backdrop, an art park at Crystal Mountain is lending some culture to the north woods and attracting visitors of all…

  • Adrenaline Junkies

    From racing up mountains to tying knots, the emerging adventure racing scene provides thrills and challenges for all levels. And ski resorts offer the…

  • 2000-2001 Economic Analysis

    It was a great year for the record books especially compares to the less-than stellar 1999-2000 season. Great snow and a good economy helped…

  • Killer Snow

    Twenty years ago, a devastating avalanche took the lives of seven people at Alpine Meadows resort. Here’s what happened.

  • Speak Out

    Let the Games Begin- a SAM editorial on the winter Olympics, and An Open Letter to Jim Spring- written by David Rowan about some…

  • The End Page

    Scenes From the Mountains: a look at some interesting signs and a few pictures from Snow Economics’ mound of July snow at Seven Springs,…

  • SAM Idea Files

    Sunburst Ski Resort, Wis., creates a clean fire by replacing their outside wood log pit into a gas replica. Brian Head, Utah, installs cable…

  • Facts, Figures & Rules of Thumb

    Here’s a new formula to give operators a handle on the number of snowboarders vs skiers on their hills.

  • When You Don’t Have a Secretary

    Yes, it means more paperwork. But keeping accurate service records saves time, money, and aggravation. Here’s why.

  • It’s All in the Preparation

    How do you train 500 people in four days who are going to work in 25 different shops, selling 93 different brands?? Here’s a…

  • Smaller is Sometimes Better

    Last season, three areas boasted double-digit increases in skier visits- and it wasn’t necessarily the snow. Here’s how they did it.

  • Getting Into School

    A few very successful programs are introducing school kids to the joys of cross-country skiing, however, more programs need to be created in order…