In This Issue
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How The Kid Master Of The Intercorporate
“Frankly,” the girl on the phone said, “the skiing here today is terrible.” “Hmmm?” I said, surprised; I was making a routine…
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Eyeballing Your Liftline
The accuracy of the original survey of a liftline is extremely important as the profile plotted from the survey forms the basis…
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The Great Ski Rip-Off– Ski Thieves
In an age where giant airliners are pirated with breathless ease it is hardly surprising that skis have become a target for…
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Building For The Beginner
Every time a non-skier arrives at your ski area he represents a potential (1) student, (2) food and beverage purchaser, (3) equipment…
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Focus On Planning At NSAA Meeting
Planning. That’s what it’s all about. Planning your trails. Planning your lifts. Planning your base facilities. Planning. If there was a single…
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California Looks At Its Lifts
Journalist C. Michael Stockstill, while serving as an intern with the California State Assembly, was assigned by the Assembly Rules Committee to…
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Lift Unloading– Skier Ability Dictates
Bottlenecks in the lift loading area (see “Learn the Rules of Lift-Off,” Spring SAM) are not the only problem standing in the…
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Speak Out
We’ve all seen it coming. John Q. Skier, that once happy-go-lucky, mountain-loving jock whose only gripe was that the lifts never opened…
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Marketing
Air the message If you or your advertising agency are victims of habit, there’s a good chance that you’ll allocate less than…
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NSAA News
Sun Valley: A look back The 10th Annual NSAA Convention and Trade Show at Sun Valley, reports Executive Director Dick Garis, was…
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Equipment
Hedco Mark II Hedco’s new totally electric Mark II airless snowmaking machine uses the same “nucleation” principle as the H-2d. At 200…
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Report
The environmental imperative has sparked an urgent need for a new land ethic in this country, and the ski area operator must…
