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  • SAM Taps Whistler Blackcomb to Host 2025 Summer Ops Camp

    SAM Magazine—Whistler, British Columbia, March 18, 2025—SAM’s Summer Ops Camp will be held at Whistler Blackcomb, Sept. 2-4, 2025, offering three days of education, networking, and hands-on learning focused on the future of summer operations at mountain resorts. This year’s camp will also feature a partnership with the Canada West Ski Areas Association (CWSAA), bringing together a dynamic mix of resort professionals from across North America.   Whistler Blackcomb has been at the forefront of year-round recreation development, balancing business innovation with environmental sustainability. With a robust lineup of summer attractions—including the Whistler Mountain Bike Park, Peak...

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Snow People - December 2019

Snow People is our monthly roundup of happenings to the people of and around the mountain resort industry. Send any personnel news to: news@saminfo.com. SAMMIE LUKASKIEWICZ, CRYSTAL MOUNTAIN, MICH. Longtime communications professional Sammie Lukaskiewicz has joined Crystal Mountain as public relations director. Since 2017, Lukaskiewicz had been w...

Western Lodging Trend Continues: Rate Up, Occupancy Down

SAM Magazine—Denver, Dec. 18, 2019—If lodging trends are any indication, the winter destination market is peaking as travelers balk at high prices. At 18 western mountain destinations spread over six states, a decline in occupancy and softening of daily rates are continuing a trend that has emerged over the past year. The most recent analysis r...

Meier Family Becomes Sole Owner of Greek Peak and Toggenburg

SAM Magazine—Virgil, N.Y., Dec. 17, 2019—John and Christine Meier have become the sole owners of Greek Peak Mountain Resort and Toggenburg Mountain in central New York. They acquired business partner Marc Stemerman’s 50 percent interest in the operations this November. The terms of the buyout have not been disclosed.John and Christine Meier ...

Vail Resorts To Invest $210 Million for 2020-21

SAM Magazine—Broomfield, Colo., Dec. 9, 2019—Vail Resorts plans to invest approximately $210 million to $215 million across its portfolio of resorts ahead of the 2020-21 season. The plan includes new chairlifts, terrain expansions, facility expansions and improvements, and technology upgrades. Beaver Creek “We’re excited to share what...

Northeast Weather Summit: A Learning Experience

SAM Magazine—Wachusett, Mass., Dec. 10, 2019—The second annual Northeast Weather Summit, held Sunday, Dec. 8 at Wachusett Mountain in central Massachusetts, was the result of a collaboration between the North American Snowsports Journalists Association (NASJA), Wachusett Mountain, Blue Hill Observatory Science Center, and regional meteorologist...

Vail Resorts Reports Fiscal 2020 First Quarter and Season Pass Results

SAM Magazine—Broomfield, Colo., Dec. 10, 2019—Vail Resorts reported it expects to sell more than 1.2 million Epic Pass products for the 2019-20 season when it released its quarterly financial report yesterday. Season pass sales through Dec. 2 increased approximately 17 percent in dollars, and 22 percent in units compared to the prior year, incl...

Indy Pass Adds Two More Partner Resorts

SAM Magazine— Portland, Ore., Dec. 4, 2019—The Indy Pass continues to grow, adding Black Mountain in New Hampshire and Detroit Mountain in Minnesota for the 2019-20 season. With these additions, Indy Pass now has 46 participating resorts: 16 in the East, 15 in the Midwest, and 15 in the West. "We're excited to be a part of the inaugural season ...

POWDR Purchases SilverStar

SAM Magazine—Park City, Utah, Dec. 3, 2019—POWDR has acquired SilverStar Mountain Resort in British Columbia. SilverStar is the first Canadian property in POWDR’s portfolio, which includes 10 other resorts across California, Colorado, Nevada, Oregon, Utah and Vermont, as well Woodward action sports company, heli-ski and river rafting outfitte...

Snow People - November 2019

Snow People is our monthly roundup of happenings to the people of and around the mountain resort industry. Send any personnel news to: news@saminfo.com.RICK HERLIHY, WINTER PARK, COLO.Rick Herlihy has transitioned within Alterra Mountain Company from senior revenue manager at Snowshoe Mountain, W.Va., to director of sales at Winter Park, Colo. Herl...

Vail Resorts Makes Sweeping Staffing Changes at Former Peak Resorts Properties

SAM Magazine—Natick, Mass., Nov. 21, 2019—Vail Resorts (VR) notified a variety of personnel across the 17 recently acquired former Peak Resorts properties that their employment with the company has an end date. Most will be terminated as of May 1, 2020, with some being asked to stay on longer—into October—to help with the integration. Affec...

Resorts Make Pre-Thanksgiving Push to Open

SAM Magazine—Ludlow, Vt., Nov. 21, 2019—Temperatures dropped to record lows across the country last week, allowing resorts in many regions to fire up the snow guns ahead of the Thanksgiving holiday. A steady stream of ski areas in the Northeast and Midwest continue to open, often with top to bottom skiing and riding on multiple trails. Converse...

Perfect North Buys Timberline Resort in West Virginia

SAM Magazine—Philadelphia, Nov. 21, 2019—Perfect North Slopes has purchased the land and assets of Timberline Four Seasons Resort in a bankruptcy court auction at the Philadelphia offices of Timberline’s attorneys yesterday. The purchase price was $2.2 million. Members of the Perfect North Slopes management team will be forming a new managem...

Jake Burton Carpenter Dies at 65

SAM Magazine—Burlington, Vt., Nov. 21, 2019—Jake Burton Carpenter, the pioneer who popularized snowboarding and helped turn it into a sport, a billion-dollar business and Olympic showpiece, has died at 65.  Carpenter died Wednesday night in Burlington, Vt., from complications related to a return of testicular cancer, which was first diagn...

Snowsports Industries America to Acquire BEWI Expos

SAM Magazine—Park City, Utah, Nov. 18, 2019—Snowsports Industries America (SIA) has reached an agreement to acquire the Boston Ski and Snowboard Expo and the Colorado Ski and Snowboard Expo from BEWI Productions, Inc., which has produced the shows for more than 40 years. Terms of the deal have not been disclosed. SIA's Nick Sargent with Be...

Summer, Winter Lodging Show Mixed Results in West

SAM Magazine—Denver, Nov. 15, 2019—The six-month summer season, from May through October, finished with lackluster lodging results and the softest aggregated summer occupancy figures in a decade in western mountain destinations. A modest gain of 2.8 percent in the average daily rate (ADR) boosted overall summer revenues despite a 1.2 percent dr...