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  • SAM Taps Whistler Blackcomb to Host 2025 Summer Ops Camp

    SAM Magazine—Whistler, British Columbia, March 18, 2025—SAM’s Summer Ops Camp will be held at Whistler Blackcomb, Sept. 2-4, 2025, offering three days of education, networking, and hands-on learning focused on the future of summer operations at mountain resorts. This year’s camp will also feature a partnership with the Canada West Ski Areas Association (CWSAA), bringing together a dynamic mix of resort professionals from across North America.   Whistler Blackcomb has been at the forefront of year-round recreation development, balancing business innovation with environmental sustainability. With a robust lineup of summer attractions—including the Whistler Mountain Bike Park, Peak...

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Perlman Named President and COO at Steamboat

SAM Magazine—Steamboat Springs, Colo., June 26, 2015—Rob Perlman has been named president and chief operating officer of Steamboat Ski & Resort Corporation effective July 1, 2015, by parent company Intrawest Holdings. “After an extensive nationwide search and deliberate process, the Intrawest leadership team is proud to pro...

Mt. Ashland Launches $650,000 Fundraiser

SAM Magazine—Mt. Ashland, Ore., June 24, 2015—Mt. Ashland has launched a $650,000 public fundraising campaign, primarily to help fund operation and maintenance costs until the end of November. The campaign, billed as the 2015 Local Mountain Fund, has already brought in $275,000, including $68,000 donated by Mt. Ashland Association board...

Ski Season in Southern Hemisphere Off to Slow Start

SAM Magazine–Santiago, Chile, June 24, 2015–The 2015 ski season is off to a slow start for some ski areas in the Southern Hemisphere, including those in Chile, where six ski areas remain closed due to lack of snowfall. Traditionally skiers and riders in the Southern Hemisphere start hitting the slopes by early to mid June. However, F...

New Hampshire Ski Areas Report Fourth Best Season

SAM Magazine—Lincoln, N.H., June 16, 2015—Ski NH’s 33 alpine and cross-country resorts hosted more than 2.57 million alpine, X-C, and tubing visits during the 2014-15 season, according to Ski NH. Abundant snowfall in February and March resulted in numerous record-breaking spring skiing days for many New Hampshire ski areas. That h...

Whistler Blackcomb to Test Snowmaking on Horstman Glacier

SAM Magazine—Whistler, B.C., June 16, 2015—This coming winter, Whistler Blackcomb will conduct a snowmaking pilot project aimed at preserving the Horstman Glacier on Blackcomb Mountain. The area will operate four low-energy guns in the Horstman Hut area to determine if a full-scale snowmaking system is an option to prevent further reces...

Western Mountain Resorts Continue Strong Booking Trends

SAM Magazine—Denver, June 16, 2015—Following a record season across much of the West, summer occupancies and revenues are continuing that momentum, according to the most recent data released by Denver-based DestiMetrics. As of May 31, summer occupancy and reservations were up 8.5 percent compared to the May through October period a year...

Vermont Ski Areas Sets New Visitation Record

SAM Magazine—Jay Peak, Vt., June 12, 2015—Ski areas in Vermont tallied a record-breaking 4,670,903 million visits during the 2014-15 season. The visit totals were released during the Vermont Ski Areas Association’s (VSAA) 46th Annual Meeting here on Thursday. Early openings at ski areas, recent capital investments in new snowma...

Colorado Ski Areas Report Near-Record Season

SAM Magazine—Boulder, Colo., June 12, 2015 – Skier and snowboarder visits at the 21 member ski resorts of Colorado Ski Country USA (CSCUSA) totaled 7.1 million during the 2014/15 season, about one-half of 1 percent fewer than last year’s record season and 6.5 percent more than the five-year-average. The figures were released durin...

Ski Areas in New Mexico Report 19 Percent Gain in Visits

SAM Magazine—Santa Fe, N.M., June 9, 2015—New Mexico’s 11 ski areas saw a 19.4 percent increase in skier and snowboarder visits in 2014-15 compared to 2013-14, to 909,357, contributing to a $98 million increase in local economic activity, according to Ski New Mexico. The net gain of 176,000 visits, to more than 909,000 total vi...

Ski Areas in Canada Slash Season Pass Prices

SAM Magazine—Calgary, Alberta, June 9, 2015—While final skier and snowboarder visits to Canadian ski areas have not yet been released, resorts in Western Canada had a poor to average season. The winter's warm temperatures, below average snow, and decreased days of operation have led a few ski areas to offer dramatically reduced rate...

IOC Adds Big Air, Team Event for 2018 Winter Games

SAM Magazine—Lausanne, Switzerland, June 8, 2015—The International Olympic Committee (IOC) approved big air snowboarding and an alpine team event as new event inclusions for the 2018 Olympic Winter Games in PyeongChang, South Korea. The U.S. Ski and Snowboard Association (USSA) had been among the nations lobbying for inclusion of big...

Summer Action at Ski Areas Heats Up

SAM Magazine—Dresser, Wis., June 8, 2015—Ski areas across the country are ramping up their summer operations with new aerial adventure parks, zip lines, canopy tours, water parks, mountain bike parks and more. With the slew of new year-round activities being offered (too many to report on here) it’s clear that ski areas have a bul...

Mountain Creek Partner Assumes Full Ownership

SAM Magazine—Vernon, N.J., June 8, 2015—The Koffman family, one of four partners that purchased New Jersey’s Mountain Creek from Intrawest in 2010, became the sole owner of the resort on June 4. The Koffman family was also a partner in the original Great Gorge ski area in the 1970s. The transaction provides for improvement and exp...

SAM's Summer Ops Camp Registration Opens

SAM Magazine—June 5, 2015, Tannersville, PA—Registration for SAM's 6th Annual Summer Ops Camp officially opens today. The camp, which will take place at Camelback Mountain Resort Sept. 9-11, will explore the many benefits of and growing opportunities in summer recreation at winter resorts. Camelback is an exemplary host: it has a...

Visits to Quebec Ski Areas Dip, But Study Shows Potential

SAM Magazine—Terrebonne, Qué., June 5, 2015—Ski areas in Quebec tallied 5,887,000 skier and snowboarder visits this season, down 2.7 percent over last year ,according to the Quebec Ski Areas Association (ASSQ). The news was announced during the association’s annual meeting in the Laurentians at Manoir St-Sauveur, with more ...