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  • SAM Taps Whistler Blackcomb to Host 2025 Summer Ops Camp

    SAM Magazine—Whistler, British Columbia, March 18, 2025—SAM’s Summer Ops Camp will be held at Whistler Blackcomb, Sept. 2-4, 2025, offering three days of education, networking, and hands-on learning focused on the future of summer operations at mountain resorts. This year’s camp will also feature a partnership with the Canada West Ski Areas Association (CWSAA), bringing together a dynamic mix of resort professionals from across North America.   Whistler Blackcomb has been at the forefront of year-round recreation development, balancing business innovation with environmental sustainability. With a robust lineup of summer attractions—including the Whistler Mountain Bike Park, Peak...

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NZ Ski Areas To Limit Skier Numbers on Peak Dates

SAM Magazine—United Kingdom, March 30, 2023—One outcome of the pandemic has been an increasing move by some of the world’s more popular destinations to limit numbers on the slopes and prevent overcrowding. North American resorts have been leading the way with this, but now New Zealand’s Cardrona and Treble Cone resorts are joining the movem...

97% of Indy Pass Resorts Renew for 2023-24 Season

SAM Magazine—Grand County, Colo., March 29, 2023—Nearly all 2022-23 Indy Pass alpine partner resorts—102 out of 105—have committed to the pass for the 2023-24 season. Two of the others, Mt. Hood Meadows and Mt. Ashland, Ore., are pending and expected to renew. The final resort, Snow Valley, Calif., was purchased by Alterra Mountain Company ...

Mountain Capital Partners Expands Into Golf

SAM Magazine—Phoenix, Ariz., March 29, 2023—Mountain Capital Partners (MCP) is taking on a new venture: golf. The winter resort operator is buying Silver Creek Golf Course, which includes management of neighboring Bison Golf Club. Both are par 71 public courses located in Show Low, Arizona. Separated by less than 20 miles in the White Mountain...

Solitude Dedicates $16 Million Towards Capital Improvements, Including Lifts and Snowmaking

SAM Magazine—Big Cottonwood Canyon, Utah, March 29, 2023—Solitude is planning more than $16 million in off-season capital improvement projects, including an upgrade of its Eagle Express quad, Utah’s first detachable chairlift. The investment will fund four projects all set to commence this spring and summer. In addition to the new lift, proj...

Snowbasin and Club Med Part Ways

SAM Magazine—Huntsville, Utah, March 24, 2023—Snowbasin and Club Med cancelled development of a 320-room hotel, the plans for which were unveiled in September 2021. The Club Med hotel was originally scheduled to open for winter 2024. It would have been the resort’s first on-site lodging and Club Med’s first U.S. ski area location since the ...

Vail Resorts Tahoe Properties to Institute Paid Parking, Carpool Incentives

SAM Magazine—Lake Tahoe, Calif., March 24, 2023—Starting winter 2023-24, Vail Resorts-owned Northstar California, Heavenly Mountain Resort, and Kirkwood Mountain Resort in the Lake Tahoe region will implement paid parking for certain lots in an effort to alleviate traffic congestion and parking shortages on weekends, holidays, and peak periods....

Alterra To Invest Nearly $500 Million This Year

SAM Magazine—Denver, March 21, 2023—Alterra Mountain Company plans a nearly $500 million capital investment program across its portfolio of destinations over the next year. That includes almost $400 million in lifts, snowmaking, summer adventures, additional guest amenities, and resort infrastructure; $50 million dedicated to employee housing; ...

MCP 2023-24 Power Pass Pricing Remains Relatively Flat

SAM Magazine—Durango, Colo., March 21, 2023—Mountain Capital Partners released its 2023-24 Power Pass family of season passes today, raising the price of its top-tier Power Pass $50 while lowering or keeping flat the prices of others and adding a new pass-holder benefit of 30 percent off day tickets. The Power Pass is good at Spider Mountain B...

Booking Pace And Rates Retreat at Western Resorts

SAM Magazine—Denver, March 14, 2023—Despite widespread significant snowfall across the West in February, high nightly room rates and continued economic pressures depressed bookings across the region—and led to rate reductions in some cases. Still, while occupancy is down slightly compared to last year, overall rates are still substantially hi...

California Operators Cry “Uncle!” on Historic Snowfall

SAM Magazine—Lake Tahoe, Calif., March 10, 2023—Most California ski areas are closed today as another intense weather system carrying heavy rain, snow, and wind bears down on a state that has already seen several disruptive storms this winter, China Peak's ticket window buried in snow.producing record snowfall and forcing frequent road and reso...

Vail Resorts Plans $211M in Capital Investments for 2023

SAM Magazine—Broomfield, Colo., March 10, 2023—Vail Resorts is planning $206 million to $211 million in capital investments for 2023. Projects include lift installations, a new technology rollout, integration activities, and the first phase in a multi-year project at Andermatt-Sedrun. The Keystone, Colo., Bergman Bowl expansion is slated to be...

Vail Resorts Q2 Earnings Down, Skier Visits Up

SAM Magazine—Broomfield, Colo., March 9, 2023—Vail Resorts reported a decrease in its second quarter earnings (EBITDA) of approximately 1 percent from the prior year for the November through January period, with the company’s profitability impacted primarily by increased operating costs from abnormal weather conditions. However, skier visits,...

Ikon Pass Prices Rise 7.5%, Includes New Benefits

SAM Magazine—Denver, March 9, 2023—Alterra Mountain Company is raising prices on its Ikon Passes roughly 7.5 percent for 2023-24, its sixth season, and is adding new benefits to pass ownership. The full Ikon Pass provides access at up to 54 mountain destinations across the Americas, Europe, Australia, New Zealand, and Japan.  When the Ikon Pa...

Killington Receives Key Approval for New Ski Village

SAM Magazine—Killington, Vt., March 8, 2023—Killington Mountain Resort will move ahead with plans to build a new ski village with 1,500 residences, including workforce housing, after Killington town voters approved phase one of the infrastructure and development project on Vermont’s Town Meeting Day, March 7. The vote allows for $47 million i...

POWDR Wins Death Valley Concession Contract

SAM Magazine—Park City, Utah, March 7, 2023—Destination Death Valley, LLC, a subsidiary of POWDR, has won the contract as concessioner for Stovepipe Wells Village in Death Valley National Park, Calif. The facilities include lodging, RV campground, food service, and retail, among others. As concessioner, POWDR will renovate and improve the facil...