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  • SAM Taps Whistler Blackcomb to Host 2025 Summer Ops Camp

    SAM Magazine—Whistler, British Columbia, March 18, 2025—SAM’s Summer Ops Camp will be held at Whistler Blackcomb, Sept. 2-4, 2025, offering three days of education, networking, and hands-on learning focused on the future of summer operations at mountain resorts. This year’s camp will also feature a partnership with the Canada West Ski Areas Association (CWSAA), bringing together a dynamic mix of resort professionals from across North America.   Whistler Blackcomb has been at the forefront of year-round recreation development, balancing business innovation with environmental sustainability. With a robust lineup of summer attractions—including the Whistler Mountain Bike Park, Peak...

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Timberline Pursues Plans to Further Integrate Summit Pass

SAM Magazine—Government Camp, Ore., March 31, 2022—A new master development plan from Timberline operators R.L.K. and Company outlines major capital investments to further integrate Summit Pass (formerly Summit Ski Area) with Timberline Ski Area. The plans include a two-stage gondola that would provide game-changing direct, aerial access from t...

Homewood Mountain to Become Semi-Private Resort

Updated April 25, 2022 to acknowledge original reporting by Moonshine Ink. SAM Magazine—Homewood, Calif., March 28, 2022—Homewood Mountain Resort owner JMA Ventures has said the mountain will shift to a semi-private model following a 10-year 40 percent decline in skier visit and 64 percent drop in passholders, as reported by Moonshine Ink. ...

Vail Resorts to Acquire Majority Stake in Andermatt-Sedrun

SAM Magazine—Broomfield, Colo., March 28, 2022—Vail Resorts (VR) has entered into an agreement to purchase a majority stake in Andermatt-Sedrun Sport AG from Andermatt Swiss Alps AG (ASA). Andermatt-Sedrun is a destination ski resort in central Switzerland, located less than 90 minutes from major metropolitan areas Zurich, Lucerne, and Lugano, ...

Kaplan to Retire from Aspen Skiing Co. in 2023

SAM Magazine—Aspen Snowmass, Colo., March 24, 2022—Aspen Skiing Company (ASC) president and CEO Mike Kaplan will retire April 30, 2023. At that time, Kaplan will have spent 30 years with the company, and the last 17 years as its president and CEO.   Kaplan joined ASC as a supervisor at the Aspen Mountain Ski School in 1993. He spent six ye...

OR Trade Shows Return to Utah in 2023

SAM Magazine—Salt Lake City, Utah, March 23, 2022—The winter and summer Outdoor Retailer trade shows are headed to Salt Lake City, returning to their former home after five years in Denver. The OR shows will be held in January and June at the Calvin L. Rampton Salt Palace Convention Center. Dates will be determined in the coming weeks. Emerald...

PGRI 2022-23 Mission: Affordable Pass

SAM Magazine—Park City, Utah, March 23, 2022—Pacific Group Resorts, Inc. (PGRI) has rolled out the pricing for its 2022-23 Mission: Affordable pass. The pass offers unlimited access at PGRI-owned ski areas Wisp Resort, Md., Powderhorn Resort, Colo., Wintergreen, Va., and Ragged Mountain, N.H., as well as seven days at PGRI’s Mt. Washington Al...

MCP Adds New Power Pass Product for 2022-23, Prices Flat

SAM Magazine—Durango, Colo., March 23, 2022—Mountain Capital Partners (MCP) has rolled out its 2022-23 Power Pass lineup, which provides access to MCP’s Spider Mountain bike park in Texas and its seven Southwest ski areas: Purgatory and Hesperus, Colo., Arizona Snowbowl, Ariz., Brian Head and Nordic Valley, Utah, and Pajarito and Sipapu, N.M....

Epic Pass Adds Options for 2022-23, Nominal Price Increase

SAM Magazine—Broomfield, Colo., March 21, 2022—Vail Resorts (VR) unveiled its 2022-23 Epic Pass lineup today, increasing prices slightly over its significantly reduced 2021-22 offerings. New this year, the company also introduced a monthly payment plan and a cheaper tier of the Epic Day pass, with location-restricted access. On a quarterly ear...

Western Destination Occupancy and Rates Reach New Records

SAM Magazine—Winter Park, Colo., March 18, 2022—Occupancy and rates at western mountain destinations have set records for the season through the month of February, according to the most recent Monthly Market Briefing from DestiMetrics, the business intelligence division of Inntopia. The report provides multi-year comparisons back to the pre-pan...

Sia And Raccoon Events Partner to Host Snowbound Expo in Boston

SAM Magazine—Guilford, England, and Park City, Utah, March 17, 2022—Snowsports Industries America (SIA) and Raccoon Events entered a long-term partnership to host the Snowbound Expo, a B2C event last held as the Boston Ski & Snowboard Expo in 2019. Set to take place at the Hynes Convention Center in Boston, Mass., Nov. 18-20, 2022, the expo...

HTI Acquires Ropeway Company Bartholet

SAM Magazine—Vipiteno, Italy, March 17, 2022—The High Technology Industries Group (HTI) acquired a majority stake in Swiss ropeway company Bartholet Maschinenbau AG. Bartholet joins Leitner Poma, Skytrac, Sigma, Prinoth, and Demaclenko, under the HTI umbrella. HTI purchased the controlling shares from Chinese private equity firm Cedarlake Capi...

Suhadolc Named GM of Mount Snow, McDowell to Lead Roundtop

SAM Magazine—Broomfield, Colo., March 16, 2022—Vail Resorts has named new general managers to two of its northeastern resorts: Brian Suhadolc will take the helm at Mount Snow, Vt., and Ted McDowell will lead Roundtop, Pa.  Suhadolc moves to general manager of Mount Snow from his current position as vice president of mountain operations at Vai...

Vail Resorts Visits, Income Rebound in Q2

SAM Magazine—Broomfield, Colo., March 15, 2022—Vail Resorts, Inc. (VR) saw visits and ticket revenues rebound from a slow early season, with totals returning to pre-Covid levels, according to the company's second quarter results. Results for ancillary lines of revenue, such as snowsports school and F&B, remained below pre-Covid levels.  ...

Vail to Invest $175 Million in Pay Increases, Housing, HR

SAM Magazine—Broomfield, Colo., March 14, 2022—Ahead of its second-quarter earnings call, Vail Resorts rolled out a new incremental annual $175 million investment in its employees that includes a $20 per hour starting wage, a commitment to “aggressively” expand affordable employee housing, and the hiring of more centralized HR staff, among ...

Sierra-at-Tahoe to Open for Weekend Celebration

SAM Magazine—Twin Bridges, Calif., March 14, 2022—To celebrate its 75th anniversary as it rises from the ashes of disaster, Sierra-at-Tahoe will reopen for one weekend, April 9–10, 2022. The celebration follows months of work recovering from the impacts of the Caldor Fire, which burned upwards of 80 percent of the trees on property, damaged s...