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September 1995

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Featured Story

Hitting The Target With Radio

Examines how best for ski areas to reach their market through radio advertising.

A Plea From The Watering Hole

Written by David Rowan
A spirited editorial on the effects of large ski conglomerates on their smaller siblings.

Editorial Integrity On Trial

Written by David Rowan
An open letter to Ed Pitoniak, Editor of Ski Magazine.

Just Say " No!"

Written by Jack Turner
A speak out against ski discount cards.

Negotiating Software

Written by Robert Macdonald
New computer software aids in negotiating proposals and plans.

Summer Construction Season

Written by Linda Goodspeed
A summary of construction at ski areas across the U.S. from the summer of 1995.

Biggest, Baddest Snowmobile Race

Written by Dennis Monson
A review of the highly successful snowmobile race held at Spirit Mountain, Minn. The event was voted "Snowmobiling event of the year".

Requiem For A Small Area

Written by Deb Cryans
King Ridge, N.H., went tragically out of existence. Was it necessary? This article tells the story of the failure of yet another ski area.