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March 2005

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Featured Story

2004 National Snowmaking Survey

This study, along with a similar one completed in 1999, sets a national baseline of statistically reliable information regarding the common practices and compos...

Figuring Trail Density

Written by Seth Masia
When it comes to putting customers on the hill, sometimes more is less.

The Colors of Winter

Written by Rick Kahl
Diversity experts and consultants from the general business world explored a multicultural future with winter resort execs at Steamboat.

The First Time

Written by Seth Masia
SAM goes undercover as a beginner and tests out the experience at two resorts-one large and one small. The results may surprise you.

Construction Site

Written by A Staff Report
Resorts across the country are investing time and money in improving the customer experience, one to the tune of $1 billion.

Playing With the Big Boys

Written by Gardner Skinner
It's amazing what a resort can do with some capital, great managers and a genius on staff. Maryland's Wisp Mountain is poised for the big time.

What's New?

Written by Staff
GPS tracking system, work wear, battery-operated shoe inserts, bike racks, radiant heating units, home theate sound system, plows, replacement batterie...

SAM Idea Files

Written by Sam Geise
A welding cart, a sheave wheel adjuster and a mobile chair remover are some of the great ideas from creative ski resorts.

Playing It Safe

Written by Michael Cloutman, Angel Fire Resort
You might be surprised to find out how many ways you can lower your workers' comp costs.

One to One Marketing

Written by Iseult Devlin
Three resorts use modern technology to convert newcomers into lifetimers-and to retain the loyalty of core customers.

Industry Reports

Written by Staff
Snowmass to Expand. Doppelmayr CTEC Purchases Partek. Las Vegas Avalanches Close Area. Fires Put Damper on Three Ski Areas. Colorado Debuts New Extreme...

Like Death and Taxes

Written by Linda Goodspeed
Weather and the media have challenged areas in the Northwest and Northeast this season.


Written by Staff
Making the Slopes Safer, by Claudia Carbone. The Labors of Norton, a SAM Editorial. The Beast in the East, by Jennifer Rowan.