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May 2010

Below is the Table of Contents. We have selected a few articles that you can read in their entirety online.

To order an article that is not online or a back issue of SAM Magazine, email donna@saminfo.com.

Featured Story

Filling Up the Park

Mountain Creek is giving away lessons and more than doubling its ski and snowboard school bookings.

Best/Worst Advertising 2010

Written by Ken Castle, David Amirault, Samantha Rufo and Katie Bailey

Our annual look at the hits and misses in winter resort media campaigns.

Next-Gen Snowmaking

Written by Robin Smith

Automating your snowmaking saves time, money and labor.

Resort Economics 101

Written by Ted Farwell

Despite the recession, the 2008/2009 season held up because of decent snowfall. Still, there are areas of concern.

The VFD Retrofit

Written by Peter Oliver

Variable frequency drives are beneficial in many ways, including energy savings and improved performance.

Construction Site :: May 2010

Written by Rick Kahl

New Lodges, lifts and summer attractions for mountain resort guests.

Industry Reports :: May 2010

Written by Staff

BRIAN HEAD ON THE MARKET... TAMARACK OFFICIALLY BANKRUPT... COHEE ACQUIRES SIERRA SUMMIT... DEER VALLEY WINS IN COURT AGAINST CHRISTY... BOSTON EXPO GE...

Going Down the Tubes

Written by Rick Kahl

Resorts find tubing succeeds year-round.

Short But Suhweet

Written by Linda Goodspeed

Good snow offset a short season for most.

Under the Lights

Written by Claire Walter

Here is the latest on lighting the slopes for night skiing and riding.

Going Mobile

Written by Dave Gibson

More and more ski areas are tapping into mobile web phones.

Mountain Spy :: May 2010

Written by Liz Eren

Mountain Spy Liz Eren rides the Olymic wave with this issue's question and received the usual varied answers.

Blue Pages :: May 2010

Written by Staff

HEALTH CARE REFORM WILL IMPACT INDUSTRY... HELMET LAWS A-COMIN'... OBAMAS FAVOR LIBERTY... XANADU SNOWPARK GETS VETERAN OPERATOR... WILL OLYMPICS BOOST...