September 2019
September 2019

FEATURED STORY
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Building Snowmaking Teams
Resorts have realized it takes a lot more than a decent wage to successfully hire and retain good snowmakers. Employee hiring and retention isn’t getting any easier for the snowsports industry. Finding snowmakers is especially difficult, and we’re not even talking about keeping them around longer than one season. The antiseptic job descriptions that say, “Must be able to lift, pull, carry, or drag 75 lbs.” omit the reality that applicants must be able to do so “on steep inclines, postholing through deep snow, in subzero temperatures, handling lethally high water pressures, high voltage electric and compressed air, alone, in the dark.” However, while being a snowmaker...


Resorts have realized it takes a lot more than a decent wage to successfully hire and retain good snowmakers.

We profile four female leaders who are part of a growing trend as more women earn seats at the executive table.

Chris Diamond's insightful new book, Ski Inc. 2020, analyzes the consolidation trend and its potential impacts on all winter resorts.

Four mentors provide genuine—and sometimes pointed—answers to questions from mentees about our industry's future.

Major projects are in full swing at resorts across North America, including big lifts, snowmaking overhauls, and a base area renaissance.

Working with social media influencers can be a slippery slope, but it can also boost your marketing in ways other avenues can't.

PEAK Navigator, a new leadership development opportunity.

Impact of Vail acquiring Peak, free NASTAR, poll results, people news.

Nondestructive testing is a primary means of ensuring that lift components are structurally sound.

A look at the steps some leading resorts are taking to keep staff healthy and on the job.

A tight labor market is forcing resorts to rethink and expand their staff recruitment efforts.

Facebook Messenger mission: "Can I buy an Epic or Ikon pass?

Learning why certain lubricants are used for certain applications will help prevent your resort’s machinery from literally screeching to a halt.

Snow King, Wyo., turned complaints about its uphill policy into a winning strategy for everyone.

A new partnership aims to alter the conversation in Washington.

Thermometer calibrator, pipe welding crib, chair winch.