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  • Pacific Group Resorts, Inc. Submits Top Bid for Jay Peak at $76 Million

    PGRI president and CEO Vern Greco shares his thoughts on the acquisition with SAM. SAM Magazine—Jay, Vt., Sept. 8, 2022—Pacific Group Resorts, Inc. (PGRI) made the highest and best final bid to buy Jay Peak, $76 million, following an auction with multiple bidders. PGRI president and CEO Vern Greco told SAM that after three years spent pursuing the acquisition, PGRI is poised to bring renewed stability to the resort and its staff, and tap into its passion and energy. The prevailing bid remains subject to approval by the United States District Court in Southern Florida during a final hearing scheduled for Sept. 16. Judge Darrin P. Gayles, who has presided over the receivership in federal...

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 HEADLINE NEWS - Ski Area Management

Brundage Mountain Acquired by Local Group

SAM Magazine—McCall, Idaho, Nov. 5, 2020—Brundage Mountain Holdings LLC has acquired the majority interest in Brundage Mountain Resort from the DeBoer family, which has held ownership interests in the resort since 1980, and became sole owners in 2006.  Resort president Bob Looper will lead the new ownership group made up of local individu...

 HEADLINE NEWS - Ski Area Management

Pandemic Insights: Software that Spots COVID, and More

As COVID-19 injections spike again, a couple of developments are worthy of note, according to the latest Weekly Briefing from the Insights Collective. Among the highlighted news items: MIT has developed software that can accurately test a person’s cough and determine if it signals COVID-19 or not. It’s 98.5 percent accurate, and can identify th...

 HEADLINE NEWS - Ski Area Management

Vermont Unveils Stringent Winter Operating Guidance

SAM Magazine—Montpelier, Vt., Nov. 3, 2020—The Vermont Agency of Commerce and Community Development in cooperation with the Vermont Department of Health, Vermont Department of Public Safety, and the Vermont Ski Areas Association released operating guidance today for the state’s ski areas. The guidance details a variety of requirements that sk...

 HEADLINE NEWS - Ski Area Management

Skiers, Riders Plan for Active, Unusual Winter

SAM Magazine—Boulder, Colo., Nov. 3, 2020—American skiers and riders are willing to make several accommodations to the novel coronavirus when they hit the slopes this winter, according to a survey of more than 20,000 downhillers conducted in September by RRC Associates. Knowing how guests are prepared to modify their routines, and understa...

 HEADLINE NEWS - Ski Area Management

Resilient Leadership Course Opens Again

SAM Magazine—Natick, Mass., Nov. 2, 2020—Last month, 180 current and up-and-coming ski area leaders participated in the Summit Series Bootcamp: Resilient Leadership Training. Due to overwhelming positive feedback and additional demand, SAM and High Peaks Group are conducting the Bootcamp again for those that missed it the first time.&...

 HEADLINE NEWS - Ski Area Management

Sun Valley, Smugglers' Notch Top SKI's Annual Resort Rankings

SAM Magazine—November 2, 2020, Boulder, Colo.—SKI released its annual resort guide, which ranks the best 50 resorts across North America based on its 2020 reader survey. In the West, Sun Valley, Idaho, took top honors, while Smugglers’ Notch, Vt., was named number one in the East. Sun Valley Challenge often took...

 HEADLINE NEWS - Ski Area Management

Partial Lockdown to Close Austrian Resorts

SAM Magazine—Vienna, Austria, Nov. 2, 2020—In an effort to slow rapidly-spreading novel coronavirus cases in Austria, the government there announced on Oct. 31 a nationwide partial lockdown beginning Nov. 3 for at least the rest of the month. As a result, the eight glacier ski resorts that are currently open in Austria—reportedly enjoying exc...

 HEADLINE NEWS - Ski Area Management

POWDR Resorts Detail Parking Reservation Processes

SAM Magazine—Snowbird, Utah, Oct. 30, 2020—Most POWDR-owned resorts will manage visitation this winter using a parking reservations system that requires visitors arriving in personal vehicles to reserve a parking spot in advance, whether they’re skiing or not. Date-specific reservations will be made online and validated upon arrival. Up to se...

 HEADLINE NEWS - Ski Area Management

Freedom Pass Adapts to Changing Marketplace

SAM Magazine—Glenwood Springs, Colo., Oct. 30, 2020—The Freedom Pass, a reciprocal lift ticket partnership that grants passholders three free days at member resorts, has survived the pandemic and the shifting season's pass landscape with a new, slightly smaller lineup for 2020-21.  This year's lineup includes a new member—Mont du Lac Re...

 HEADLINE NEWS - Ski Area Management

Good News/Bad News for Air Travel, Business, and Conventions

As the elections approach, there’s a bit of COVID-related news to relate. A Harvard study shows that air travel has a low COVID transmission risk compared to other settings, thanks in part to hospital-grade air filtering—destination resorts may not be so hard to reach after all. The failure of the COVID economic relief negotiations makes an eco...

 HEADLINE NEWS - Ski Area Management

Poll: Americans Turning to the Outdoors for COVID Relief

SAM Magazine—Oct. 30, 2020—Even with winter approaching, Americans are turning to the outdoors for safety, sanity, and entertainment, according to a Harris Poll conducted Oct. 15-17 and sponsored by the Out of Home Advertising Association. More than two-thirds of Americans say they have an increased appreciation of the outdoors since lockdowns ...

 HEADLINE NEWS - Ski Area Management

Greg Gavrilets Named Attitash GM

SAM Magazine—Bartlett, N.H., Oct. 29, 2020—Tennessee native Greg Gavrilets is the new general manager of Attitash in New Hampshire. He succeeds longtime Attitash leader John Lowell, who is retiring from his role as vice president and general manager of Attitash and nearby Wildcat effective Nov. 1. Gavrilets’ first day on the job was Oct. 26. ...

 HEADLINE NEWS - Ski Area Management

COVID Surge in Europe Complicates Resort Openings

SAM Magazine—Cervinia, Italy, Oct. 29, 2020—With COVID-19 cases rising quickly in Europe, winter resorts across the continent are facing new capacity restrictions and delayed openings. The new rules arrived just as early snow had allowed glacier resorts to spin lifts and with many other areas poised to begin operations. Cervinia Resort lif...

 HEADLINE NEWS - Ski Area Management

Weekly Virus Reports Show COVID-19 Wave Building

The weekly coronavirus infection rate trends compiled by the Insights Collective shows a steady and worrisome rise in COVID-19 cases in many major wintersport markets. That increases the chances that states and counties will impose tighter restrictions on indoor capacity and group sizes. Already this fall, Italy has shut down its glacier areas due ...

 HEADLINE NEWS - Ski Area Management

Wild Mountain, Mt. Norquay First North American Resorts to Open

SAM Magazine—Taylors Falls, Minn., Oct. 26, 2020—Early snowfall and consistent snowmaking conditions allowed two North American resorts, Wild Mountain, Minn., and Mt. Norquay, Alberta, to open for the season.Wild Mountain, Minn. Photo: Wild Mountain Facebook page, Oct. 21. Wild Mountain opened Oct. 19, operating 1-7 p.m. midweek, 11 a.m.–7 p...