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  • SAM Taps Whistler Blackcomb to Host 2025 Summer Ops Camp

    SAM Magazine—Whistler, British Columbia, March 18, 2025—SAM’s Summer Ops Camp will be held at Whistler Blackcomb, Sept. 2-4, 2025, offering three days of education, networking, and hands-on learning focused on the future of summer operations at mountain resorts. This year’s camp will also feature a partnership with the Canada West Ski Areas Association (CWSAA), bringing together a dynamic mix of resort professionals from across North America.   Whistler Blackcomb has been at the forefront of year-round recreation development, balancing business innovation with environmental sustainability. With a robust lineup of summer attractions—including the Whistler Mountain Bike Park, Peak...

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Mid-Summer Demand Solid, Not Record-Breaking Resorts Report

SAM Magazine—Ludlow, Vt., July 27, 2022—Resorts across North America have eased into summer this year, with the Fourth of July holiday weekend serving as a litmus test for the state of “typical” traveler behavior amid fluctuating Covid infection rates and persistent recession and inflation concerns. Courtesy of OkemoThe long weekend and the...

Mt. Hood Meadows Joins Indy Pass

SAM Magazine—Portland, Ore., July 26, 2022—Indy Pass will now include Mt. Hood Meadows, Ore. The ski area is Indy’s largest resort partner by skier volume, and it brings the pass’ total resort partners to 105 for the 2022-23 season. Meadows VP of sales and marketing Dave Tragethon anticipates that the pass partnership will spur new busines...

Mountain Collective Adds Marmot Basin

SAM Magazine—Aspen Snowmass, Colo., July 26, 2022—The Mountain Collective Pass has added Marmot Basin, Alberta, to its winter 2022-23 roster. Marmot Basin is the seventh Canadian resort to join the pass partnership. (Le Massif de Charlevoix in Quebec signed on in June.) Its addition brings the total number of Mountain Collective resort partners...

Gunstock Management Team Resigns

SAM Magazine—Gilford, N.H., July 21, 2022—The senior management team at Gunstock Mountain Resort resigned Wednesday night at a Gunstock Area Commission (GAC) meeting. Escalating tensions between Gunstock staff and the GAC, a five-member board appointed by the Belknap County Delegation to manage the ski area, precipitated the resignations.  Th...

Bifurcated Release Secures Legal Win for Wisconsin Ski Area

SAM Magazine—Milwaukee, Wis., July 18, 2022—In a claim involving an unseated passenger who fell from a lift at Sunburst Ski Hill, the Wisconsin Court of Appeals recently ruled that the waiver signed at the time the plaintiff purchased her lift ticket could be enforced for part of the plaintiff’s claim because the day-pass release included bif...

Summer Visits Soften in West as Guests Seek Affordable Options

SAM Magazine—Winter Park, Colo., July 18, 2022—The booking pace for lodging at Western mountain destinations improved slightly during June, but occupancy is still down compared to both last summer and the pre-pandemic summer of 2019—and bookings remain below the pace of 2021—according to DestiMetrics, the business intelligence division of I...

Lightning Strike Destroys Plattekill Lift Shack

SAM Magazine—Roxbury, N.Y., July 14, 2022—A direct lightning strike on July 12, 2022, started a fire in the bottom lift shack of the Plattekill Mountain Northface double, destroying the structure and its contents, including the lift’s drive control. No one was injured in the incident, but the Hall double chair will need a new low-voltage cont...

Vermont Ski Area Unveils New Name, Logo

SAM Magazine—Woodstock, Vt., July 14, 2022—Suicide Six, one of the oldest ski areas in the United States unveiled its new name yesterday: Saskadena Six. The ski area, which is operated by the Woodstock Inn & Resort, Vt., said earlier this year that it would retire its former name because of concerns over its insensitivity to mental health....

Kreischer Named GM of Granite Gorge, Shares Reopening Plans

SAM Magazine—Roxbury, N.H., July 14, 2022—Keith Kreischer will join Granite Gorge ski area as its new general manager. New ownership group Granite Gorge Partnership, LLC (GGP) acquired the mountain—which has been shuttered since 2020—at a foreclosure auction on June 3, 2022, for $430,000 and aims to reopen the property this coming winter. ...

Todd Bennett Named President and COO of Deer Valley Resort

SAM Magazine—Park City, Utah, July 13, 2022—Todd Bennett will become president and chief operating officer of Deer Valley Resort, Utah, effective Aug. 1, 2022. A ski and hospitality industry veteran of 23 years, with experience at The Walt Disney Company and Vail Mountain, Bennett brings an extensive leadership background to the Alterra Mountai...

Tremblant to Host SAM Summer Ops Camp

SAM Magazine—Natick, Mass., June 27, 2022—SAM's twelfth Summer Ops Camp—an immersive, hands-on networking and educational event—is heading to Tremblant, Quebec, Sept. 7-9, 2022, for three days of learning about the serious business of summer fun. This year’s camp curriculum will focus on developing a sustainable year-round business mod...

Suicide Six to Change Name

SAM Magazine—South Pomfret, Vt., June 29, 2022—Vermont’s Suicide Six ski area will retire its name this summer due to its negative connotation.A new name has already been determined and will be announced in the coming weeks. “Our resort team embraces the increasing awareness surrounding mental health and shares the growing concerns about t...

Amy Ohran to Lead Northstar California

SAM Magazine—Truckee, Calif., June 24, 2022—Amy Ohran will join Vail Resorts as the new vice president and general manager of Northstar California, effective July 25. She will report to Tom Fortune, VP and COO of the Tahoe Region and Heavenly Mountain Resort. Ohran has been a ski industry leader for 22 years and was previously with Powdr Corp....

Saddleback Promotes Jim Quimby to General Manager

SAM Magazine—Rangeley, Maine, June 22, 2022—Saddleback Ski Resort has named senior vice president of mountain operations Jim Quimby as the resort’s new general manager, effective immediately. Quimby succeeds Andy Shepard, who stepped down from the role this spring to expand the mountain’s philanthropic mission; Saddleback is owned by the Ar...

Burkley To Assume CEO Position at Lake Louise

SAM Magazine—Aspen Snowmass, Colo., June 21, 2022—Aspen Skiing Company (ASC) senior vice president of strategy and business development, Rich Burkley, will leave the company to take on the role of CEO at Lake Louise, Alberta, in the coming months.  Burkley joins the Lake Louise team as it moves toward the completion of a major lift, terrain, ...