In This Issue
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The End Page
Funny pictures from around the industry.
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Industry Reports
This article is currently not available online. Please email [email protected] for a pdf copy of the article
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When Every Second Counts
by Bill Koons, Copper Mountain Resort At a Colorado ski area last February, a 24-year-old male skier was taking a jump when…
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That Time of Year Again…
As we wrap up this January edition and send it off to the printer, we are also cleaning up after our second…
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Looking to Summer
After a couple of lackluster summers and big dropoffs in meeting business, ski areas are putting more resources than ever into their…
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Blue Pages
Is it Getting Hot Around Here? The U.N.’s 5th World Conference on Sport and Environment laid it on thick when it reported…
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SAM Idea Files
Battery-Powered Grease Warren Smith and his crew at Winterplace, W.V., were looking for an easier way to grease the sheave wheels on…
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You Do the Math
I hadn’t seen Slats all summer, so when I spotted him in his usual booth at the back of the bar, I…
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Dress for Success
When you walk into an unfamiliar store—Victoria’s Secret, say—and you need advice on a purchase, wouldn’t it be handy to be able…
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Playing With the Big Boys
by Jonathan Wiesel, Nordic Group International Whistler/Blackcomb will get the lion’s share of media play for on-slope events at the 2010 Winter…
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Kinda Looks Like a Giant Chicken
Two former ski area marketing types are riding a chairlift together. One says to the other, “Ya know, webcams at ski areas…
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Popping Into Summer
Every ski town facing the off-season doldrums dreams of drumming up midsummer business. In the Western Mountains of Maine, Sugarloaf and nearby…
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Massanutten Demystified
Come up with a successful business plan for a ski area, and you’re unlikely to choose a relatively small mountain in northwestern…
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What color is our parachute>
Skiing has been, from its start centuries ago, a white sport. It’s played on a white field, and the participants have been…
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Lifts 2003-We’ve Leveled Off…Down There
What does one say about a lift-building year that is not exactly, er, uplifting? I guess you just supply the facts and…
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Tapping TV
“Reality TV, that’s cheap. Putting the X Games on television requires 10 times the production resources used to cover an NFL game,”…
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Industry Reports
Early Season Numbers Bright As of presstime, early season resort numbers, both in inches and skier visits, were bright across the country…
