In This Issue
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Am I Having Fun, Yet?
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Industry Reports
American Skiing Company (ASC) will pay $5.1 million to settle its lawsuit with Triple Peaks, LLC, stemming from ASC’s last-minute termination of…
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Measuring the Growth Model
by Keith Liggett What’s the most effective way to convert first-time skiers and riders to core fanatics? Three areas on the Left…
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A new guest editor and more
As we begin to prepare for the 2004-05 season, we have once again looked to a previous SAMMY winner to offer insight,…
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Blue Pages
Almost as quickly as news spread that Vail Resorts was seeking a buyer, word came that all bets were off. (Since none…
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Finding Common Ground
by Janice White, Janice White & Associates, HR Management Solutions The generational clash taking center stage in the workplace today is not…
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Attending to the Details
The final months of 2002 were a tough time for Colorado ski resorts. On Nov. 23, Winter Park lost area manager Jack…
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Electronic Satisfaction
One of the web’s resounding successes has been the savings it offers in market research. Quite simply, scores of ski resort businesses…
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Layers of Protection
by Richard Donahue, Willis of New Hampshire When it’s cold and stormy outside, you know that your best protection from the elements…
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SAM Idea Files
A good thermometer is a vital instrument at ski areas, especially for snowmakers. However, there is no need to spend an arm…
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What’s New
American Locker’s Electronic Locker (SEL 1.0) offers electronic lock capability that accepts cash or credit cards. Customers follow on-screen directions to retrieve…
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It’s a Mad, Mad, Mad Mag World
by David O. Williams The ski and snowboard print media, long one of the chief resources for readers and advertisers alike, has…
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Construction Site
Park City had two of the oldest Alpine slides currently operating in the U.S., installed in 1977. With the slides becoming increasingly…
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Training for Success
by Jackson Hogen, Chief Creative Officer, Planet Hospitality In a perfect world, all ski resort visitors would be so entranced by the…
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Riding the Gravy Train
Granted, there was a certain retro charm to Winter Park’s vintage base-area cafeteria, in which the only thing that had seemingly changed…
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Does it Pay to be Green?
An Interview with Rick Kahl Ever since Pat O’Donnell took over as CEO of Aspen Skiing Company (ASC) in 1996, the resort…
