In This Issue
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Off-Season Maintenance
When we were young and in our prime, a fantastic job we did for you. Now as we are getting older, it…
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Head Trips
Inner Skier, Outer Limits, Woman’s Way, Center Skiing, Yoga Skiing — whatever these new tags mean to the theorists who invented them,…
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How Big The Market?
How big is our market? Who are our best customers? What are their spnding patterns? What motivates them? How can we attract…
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Photogate
There were no break-ins or gaps of missing tape, but the analogy was perfectly clear: Colorado’s “Photogate” of last season led to…
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Chairlift Deropements
“. . . On both hold-down and support sheaves, suitable devices shall be installed and maintained that will stop the lift in…
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Snow Loads
Some years ago, I was having lunch with a lawyer friend who specializes in ski area liability work. I remarked that I…
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Profile In Profits
First in a series of articles on areas of all types which share one common characteristic: profitability Following the 1974-75 ski season,…
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Issues
(This report is based on, and in part extracted from, recent reports by Attorney David L. Cleary, NSAA Special Counsel.)
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Letters
Sir:
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Newspapers
With all the current emphasis on reaching non-skiers and getting them to take up the sport, newspapers are an obviously powerful medium…
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Speak Out
By now you should have received your annual economic survey questionnaire. Let’s not pussyfoot: there are really only three possible reasons for…
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Report
It certainly wasn’t the unwelcome snow, and it certainly wasn’t the non-existent golf and tennis. But whatever it was, the 1978 NSAA…
