March 2025
March 2025
FEATURED STORY
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2025 Groomer Report
New technology plays an increasingly large role in modern snowcat development and operation. When we break it all down, a groom-ing machine serves two primary purposes: pushing piles of snow and leaving a smooth snow surface. And just about every aspect of a machine’s function has been modified with modern technology designed to make them more efficient, more comfortable, and more user-friendly. Modern snowcats now come standard with more electronic, digital features than mechanical. Touchscreens, a bevy of sensors, cameras, and much more. “Today’s groomers have to be high-tech command centers that are as intuitive as possible,” says Prinoth vice president and general manager ...
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Could cross-border tourism face a lasting freeze as the tariff war continues?
Weather, operations, and marketing products and services for resort operators to consider.
At Big Sky Resort, patrollers and instructors gain from working with each other to improve safety, skills, and culture.
Use best management practices to manage stormwater and prevent operational disasters.
As influencer programs become commonplace at resorts, six ski area marketers offer their insights.
New technology plays an increasingly large role in modern snowcat development and operation.
A review of the NSAA 2023-24 Economic Analysis shows that the U.S. ski industry continued its post-Covid resilience, posting solid revenues and profits despite decreased visitation.
The surprisingly simple process of creating a customized AI assistant with ChatGPT.
How to avoid staff injuries and save a bunch of money by making sure skis and boards are safe to use.
Tackle the hard truths about going green in your F&B.
