PGRI president and CEO Vern Greco shares his thoughts on the acquisition with SAM. SAM Magazine—Jay, Vt., Sept. 8, 2022—Pacific Group Resorts, Inc. (PGRI) made the highest and best final bid to buy Jay Peak, $76 million, following an auction with multiple bidders. PGRI president and CEO Vern Greco told SAM that after three years spent pursuing the acquisition, PGRI is poised to bring renewed stability to the resort and its staff, and tap into its passion and energy. The prevailing bid remains subject to approval by the United States District Court in Southern Florida during a final hearing scheduled for Sept. 16. Judge Darrin P. Gayles, who has presided over the receivership in federal...
SAM Magazine—Petaluma, Calif., Nov. 17 2022—Ski California debuted an updated digital version of its Mountain Safety Guide earlier this week, Nov. 15. Designed by the association and its member resorts in California and Nevada, the new version is a play off the group's existing Mountain Safety Guide, and will serve as a comprehensive tool to ed...
SAM Magazine—Stowe, Vt., Nov. 16, 2022—Lodging in Western mountain destinations wrapped up the summer season with mixed results, and on-the-books occupancy for November through April is down 4.8 percent year-over-year, according to the latest Market Briefing by DestiMetrics, part of the Business Intelligence division of Inntopia. But the aver...
SAM Magazine—Ashland, Ore., Nov. 16, 2022—Andrew Gast will join Mt. Ashland, Ore., as the nonprofit ski area’s new general manager beginning Dec. 21. Gast currently serves as the chief business officer for Southern Oregon University in Ashland. He succeeds Hiram Towle, who led Mt. Ashland for eight years and is now the GM of another nonprofit...
SAM Magazine—Portland, Ore., Nov. 15, 2022—The Indy Pass has added Colorado resorts Echo Mountain and Granby Ranch to its roster for the 2022-23 season. The coalition now has four partner areas in Colorado, including Sunlight Mountain and Bluebird Backcountry, and is up to 121 downhill and Nordic resorts total across the U.S., Canada, and Japan...
SAM Magazine—Bend, Ore., Nov. 10, 2022—Powdr-owned Mt. Bachelor in Oregon will install a new wood energy facility to provide heat for four of its base area buildings using a modern biomass boiler fueled by the byproducts of NEPA (National Environmental Policy Act)-approved forest management and wildfire fuel reduction activities within the surr...
SAM Magazine—Hastings, Minn., Nov. 7, 2022—Vail Resorts has appointed Trevor Maring as general manager of Afton Alps. The move is a homecoming for Maring, who is returning to the area where he grew up after spending several years working at Vail Resorts-owned Breckenridge Resort, Colo., most recently as the director of operations. “This is a...
SAM Magazine—Natick, Mass., Nov. 4, 2022—North American ski areas are starting to open for the season after a second autumn snowstorm pummeled the West this week, with more snow expected over the weekend and early next week.Opening Day at Banff Sunshine The new snow allowed Banff Sunshine in Alberta to be the first resort in Canada to open whe...
SAM Magazine—Broomfield, Colo., Nov. 4, 2022—Vail Resorts has hired Kenny Thompson Jr. to serve as the company’s first chief public affairs officer, effective Dec. 5, 2022. In the newly created role, Thompson will oversee government relations, community relations, communications, sustainability, and the company’s social responsibility platf...
SAM Magazine—Natick, Mass., Nov. 3, 2022—Out of a strong field of 100 nominations, 10 talented mountain resort industry up-and-comers have been selected to participate in the fifth annual SAM Summit Series, a mentorship program aimed at developing future mountain resort industry leaders. The 10 mentees hail from areas of all sizes located all ...
SAM Magazine—Jay, Vt., Nov. 1, 2022—Pacific Group Resorts, Inc. (PGRI) has completed its purchase of Jay Peak, Vt., from court-appointed receiver Michael Goldberg. PGRI’s prevailing bid of $76 million was approved by the United States District Court in Southern Florida on Sept. 16, and the State of Vermont approved the assignment of leases fo...
SAM Magazine—Olympic Valley, Calif., Oct. 28, 2022—The Base to Base Gondola at Palisades Tahoe, connecting the Village at Palisades Tahoe to the Alpine Lodge base area at the former Alpine Meadows, is set to open for the upcoming season. By tying together the two mountains, the gondola provides access to 6,000 acres of terrain, creating the lar...
SAM Magazine—Fabius, N.Y., Oct. 27, 2022—New York Attorney General Letitia James has filed an antitrust lawsuit against Intermountain Management Inc. over Intermountain’s purchase and closure of Toggenburg Ski Area in 2021. James claims that Intermountain bought Toggenburg in August 2021 with the explicit intent to shutter the business and e...
SAM Magazine—Thompsonville, Mich., Oct. 27, 2022—Crystal Mountain named Karyn Thorr as its new chief operating officer, effective Oct. 26, 2022. She succeeds John Melcher, who was elevated to CEO in December 2021. As COO, Thorr will oversee on-mountain operations including lifts, grooming, maintenance, resort safety, and snowsports at the Michi...
SAM Magazine—Dresser, Wis., Oct. 19, 2022—Wisconsin’s Trollhaugen Recreation Area has joined the early-opening game as the third ski area to open for the season, and the first to offer chairlift served skiing and riding. Photo courtesy of Matthew Zabransky The area opened today, Oct. 19, and is operating from 2 p.m. to 8 p.m. with future oper...
SAM Magazine—Bozeman, Mont., Oct. 19, 2022—Hiram Towle assumed his new role as GM of the non-profit Bridger Bowl Ski Area, Mont., this week. A 20-year industry veteran, Towle most recently served as GM of another non-profit area, Mt. Ashland, Ore., for the past eight years. “Step one is lots of meetings with the team and getting caught up ...
