Conversations around the role of technology at ski resorts exploded as we entered the first pandemic winter. The need to provide guests with a "touchless” experience saw many ski areas implementing or upgrading tech. Sweeping digital adoption has been a silver lining of the pandemic, and there's still work to be done. Our tech savvy guests have come to expect a frictionless experience. Meeting that expectation will be a prime way for the snowsports industry to retain its current participants and tap into the surge of new outdoor participants, leading to growth and enhanced guest satisfaction. Find information on navigating the new technology landscape, tech usage and implementation best practices, and a plethora of suppliers here, in the SAM Technology Mountain Department.

 TECH ARTICLES

TECH SUPPLIER GUIDE

Peruse the variety of technology suppliers­—from e-commerce to payment, food and beverage to ski school­—online with our Tech Supplier Guide. Choosing your tech supplier is made easier with company and product descriptions, videos, testimonials, and key contact information. You can also view our complete Tech Supplier listing from the November Tech Guide print supplement. 

 "What Guests Want & How You Can Deliver" Video Series from accesso

How can operators deliver on heightened expectations from guests without overburdening their teams? Discover the answer in the new Consumer Expectations Video Series, produced by accesso® Technology Group. Check out the first video in the series here and click here for the full series. 

NEWS

• accesso® partners with California Mountain Resorts Company with integrated resort app network.

• Ticketing platform Catalate has joined Spotlio. The integrated operations, which will be marketed under the consolidated banner of Spotlio, will redefine destination digital technology and provide cutting-edge solutions for the ski resort, parks, and attractions sector.
• SnowCloud launches new resort operating software, SnowCloud Cumulus.

• Enterprise technology provider accesso Technology Group has acquired Paradocs Mountain Software. Paradocs' mountain management solution, MtnOS, will join accesso’s existing product portfolio as accesso Paradox. 

• SNOW Partners named Frank DeBerry, former president of Crystal Mountain, Wash., and COO of Alterra Mountain Company’s four West Coast resorts, as its new president, effective June 1. New Jersey-based SNOW Partners is the parent company of growth and conversion program SNOW Operating, technology provider SnowCloud, ski resort Mountain Creek, and indoor ski facility Big SNOW American Dream.

• Inntopia is launching a new integration with ski resort mobile app developer Wearlynx and their SkiLynx Platform for Resorts. This integration allows resorts apps using Wearlynx’s SkiLynx Platform to leverage guest data from their Inntopia Marketing Cloud database to target the push notifications they send guests directly through the resort app. Read more. 

• Inntopia Marketing Cloud is now integrated with Paradoc's MtnOS - That means that Inntopia Marketing Cloud users can now import transactional data from all of the products they sell in MtnOS into their Marketing Cloud account and have it neatly merged with data from other sources like their property management system into centralized guest profiles. Read more. 

• Tech transitions require great leadership skills to implement correctly across multiple departments. Check out the Summit Series Leadership Bootcamps and access leadership training for resort employees at all levels: https://www.saminfo.com/the-summit-series. 

• When times get interesting, we Huddle. Listen to our 2021 Tech Huddle on PodSAM, Tech Transitions, featuring speakers from Boreal, Sugar Bowl, Blue Mountain, Pa., and Killington. 

• Search tech jobs in our classifieds.