In This Issue
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Industry Reports
Crested Butte Sale Final; Steamboat Issue Unresolved As of March 1, Tim and Diane Mueller are the new owners of Crested Butte…
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Seeing Eye to Eye
by Skip King, Reputation Strategies The most critical interface at successful ski areas exists between the two departments that are fundamentally the…
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The Age of Convergence
by Slavko Stanchak The ongoing battle for supremacy between manufacturers of air-water snow guns and electric fan guns has entered a new…
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Vibrant Villages or Ghost Towns?
With much fanfare, the new Village at Squaw Valley opened for business last winter in what should have been a slam-dunk season.…
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The Best and Worst Ads of 2003
by David O. Williams The most remarkable thing about this past season’s crop of resort ads is just how wholly unremarkable they…
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Perfect Tubing
by Chip Perfect, President, Perfect North Slopes At Perfect North Slopes, some of our best innovations have come from remolding a good…
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Grooming Vehicles 2004
The word in grooming vehicles this season is tinkering. Following last year’s spate of new-model introductions, manufacturers are largely working on refinements…
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The Dream Team
It was a team that would make Evan Hunt of Mission: Impossible envious. 1) Jerry Blann, president and CEO at Jackson Hole,…
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SAM Idea Files
First Aid on Wheels This bright red, two-piece, professional Craftsman toolbox would be the pride and joy of any senior lift mechanic,…
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Happiness Comes in Big Numbers
In the wake of 9/11 and a still-weak economy, fewer groups are clamoring to go skiing or riding—or even getting away during…
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Bridging the Gap
For three years, the director of education and programs at PSIA-East, Kim Seevers, watched and listened as our industry embarked on a…
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Keeping the Boom Going
by Jim Spring, President, Leisure Trends Group Last fall a snowboard retailer told me that his customers were getting older. “They are…
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Blue Pages
ARAPAHOE BASIN BANS OVERNIGHT PARKING The corner of Arapahoe Basin’s Early Riser parking lot, “The Beach,” has a long history as a…
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Hot and Cold
With wild swings in temperatures, areas all across the country had a Goldilocks winter. In New England, first it was too warm—and…
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SAMMY Winners Present and Past
We couldn’t be more pleased to announce the 2004 SAMMY winners and we think you will agree that it doesn’t get much…


