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A look into the organizational structure of Interski, the International Association for Ski Instruction, and how it seems to be losing efectiveness in several regions outside Europe. Includes proposals by the Canadian and American instructors' associations to restructure the organization. Norm Crerar offers his name in the hunt for a new president for Interski.

An interpretation of a Snow Country survey of North American ski schools and how they are failing. Written by the co-chair of the NSAA/PSIA task force, this piece examines ways to improve the system. Includes reports on the more common inefficiencies found in ski school management.

A guide to the legal scene concerning food for public consumption. Covers such topics as liability, precedents, determining legal factors and defense tactics.

A comprehensive guide to business planning software that has proven beneficial to ski resorts. The author offers advice on what the needs are and gives the operating characteristics of the major programs.

A SAM survey of 50 areas that use radio advertising. Here are the results along with tables and charts. Topics covered include: who buys, when, where and how, the role of barter, trading tricks and the nature of radio.

An obituary for Roxy Rothafel, a legendary ski reporter, who died in October at his home in Massachussetts.

A review of this years crop of new ski guides. Included are: Peak Ski Guide, The Insider's Guide to Skiing The East, and the Yellow Pages of Skiing. Includes how ski areas can use these guides to their advantage.

A review of Aspen's ski school and how they formed their own seperate business in the same style as Aspen's Little Nell hotel. Supervisory positions were eliminated in favor of team leaders, instructors became "Pros," and the school took on the task of creating their own marketing plans.

An examination on how the rules of marketing are changed when trying to market to snowboarders, based on the assumption that snowboarders do not want to be marketed to or defined. There is some hope. Includes some recent successes.

A look into the major risk management issues facing snowboarding. Article covers aspects from collisions, to segregation of skiers/snowboarders and safety design of terrain parks. Includes coverage of several pending lawsuits and where the legal scene stands now.